THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700
rodwelch@pacbell.net


S U M M A R Y


DIARY: January 18, 2002 03:04 PM Friday; Rod Welch

Letter to Morris on Com Metrics scope of services.

1...Summary/Objective
2...Meltdown Economy Too Many Problems Grows Demand for Intelligence
3...Memory of Chronology Difficult, Powerful Way to Augment Intelligence
4...Intelligence Strengthened by Memory of Chronology Enabled by SDS
5...20 Minutes to Change Life-style Bad Habits to Use Good Management
6...Life-style Change Required to Use Good Management Consistently
7...Good Management Practices are Commonly Known But Change in Life-style
8...SDS on Internet Builds Faith Technology Can Augment Intelligence
9...Faith to Invest More than 20 Minutes Created by SDS on the Internet
10...Intelligence is Fun Like a Video Game Doesn't Take Diligence
11...Com Metrics Accomplishes 8 Steps Using SDS Without Life-style Change
12...Life-style Change Not Needed Com Manager Performs 8 Steps Using SDS
13...Forces Growing for Intelligence, Need Requirements


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CONTACTS 
0201 - Intel Corporation                                                                                                                                                  O-00000704 0201
020101 - Mr. Morris E. Jones; Business Unit Manager
020103 - Cable Network Operation                                                                                                                                          O-00000704 0201

SUBJECTS
Chronology Organizes Complexity Context Faster Better Cheaper
Memory Organizational Personal History Experience Diary Intelligence
Inconsequential Details Cause Problems Avoided by Better Memory
Netmeeting Microsoft Program in Windows 2000 or Office 2000
Life-style 8 Steps Using SDS for Intelligence Debug Communiation Impr
Memory Dates Chronology Cause Effect Intelligence Understanding Impro
Memory Dates Chronology Increased by SDS Amazing Aids Reasoning Augme
Scope Services Com Metrics Improves Personal Organizational Memory wi
Life-style 8 Steps Using SDS for Intelligence Debug Communiation Impr

6211 -
6211 -    ..
6212 - Summary/Objective
6213 -
621301 - Follow up ref SDS 79 0000, ref SDS 78 0000.
621302 -
621303 -
621304 -
621305 -
621306 -
621307 -
621308 -
621310 -  ..
6214 -
6215 - Progress
621601 -  ..
621602 - Meltdown Economy Too Many Problems Grows Demand for Intelligence
621603 - Memory of Chronology Difficult, Powerful Way to Augment Intelligence
621604 - Intelligence Strengthened by Memory of Chronology Enabled by SDS
621605 -
621606 - Submitted ref DIT 1 0001 thanking Morris for his help on 020110
621607 - demonstrating Netmeeting, ref SDS 79 5H4G, and Microsoft programs for
621608 - wordprocessing and daily management. ref SDS 79 5HYX
621609 -
621610 -
621611 -     1.  Suggest Morris review the record on 001219 showing 8 steps for
621612 -         using SDS, ref DIT 1 F46L, to save time and money by enhancing
621613 -         memory, ref SDS 49 FO5M, which he asked about on 020110.
621614 -         ref SDS 79 I84G
621615 -         ..
621616 -         These steps accomplish good management, which people....
621617 -
621618 -             Wayne Wetzel at DNRC..............010725, ref SDS 58 OY5L
621619 -             Dave Vannier at Intel.............970603, ref SDS 33 4528
621620 -             Morris Jones at Intel.............010924, ref SDS 64 NK4J
621621 -             Bill DeHart at PG&E...............000709, ref SDS 44 0784
621622 -
621623 -         ...say is accomplished by SDS, but is missing from other
621624 -         methods, which Morris demonstrated on 020110. ref SDS 79 5HYX
621625 -
621626 -            [On 020118 Morris reviewed these 8 steps. ref SDS 81 I84G
621627 -
621628 -
621629 -
621630 -
621631 -
621632 -
6217 -

SUBJECTS
Good Management Define Intelligence Memory Organization Analysis Alig
Listening Understanding Follow Up Critical to Communication Save Time
Good Management Practices Habits Identified Difficult to Improve, Cov
Good Management Consistent Difficult Supported by SDS Plan Perform Re
Faith Courage Until ROI Established to Justify Extra Effort
New Way Working 50 Years Change Paradigm Buckminster Fuller SDS Confl
Faith Change New Way Working Commitment to Improve SDS Conflicts Comm
Change Paradigm 50 Years Adopt Improvement New Way Working Buckminste
Good Management New Way Working Takes Faith Commitment Save Time Mone
Laziness Enables Willfully Blind Denial
Life-style Alphabetic Mind Changed from Orality to Literacy Enabled A
Superhuman Alphabet Technology Writing Literacy Augment Intelligence
Civilization Cost Benefit Study SDS Com Metrics Knowledge Management

9215 -
921601 -  ..
921602 - 20 Minutes to Change Life-style Bad Habits to Use Good Management
921603 - Life-style Change Required to Use Good Management Consistently
921604 - Good Management Practices are Commonly Known But Change in Life-style
921605 -
921606 -
921607 -     2.  Good management practices are ubiquitous in the liturature.
921608 -         ref DIT 1 E59F
921610 -  ..
921611 -         Industry standards in PMBOK and ISO calling for....
921612 -
921613 -             Continual learning................950721, ref SDS 29 2846
921614 -             Alignment.........................950721, ref SDS 29 1740
921615 -             Intelligence......................POIMS, ref OF 1 5312
921616 -
921617 -         ...strengthen personal and organizational memory, which Morris
921618 -         asked about on 020110, ref SDS 79 I84G, and "intelligence" and
921619 -         accountability.
921621 -          ..
921622 -         Morris recognition that communication is a critical key task
921623 -         of management, in our call on 890809, ref SDS 4 8812, and he
921624 -         reported experience that shows "listening" makes communication
921625 -         effective by accurate understanding and timely follow up.
921626 -         ref SDS 4 CJ9J
921628 -          ..
921629 -         Drucker calls for analysis, reviewed on 931130.
921630 -         ref SDS 14 7911
921632 -          ..
921633 -         Covey's book reviewed on 921205. ref SDS 12 4080 and
921634 -         ref SDS 12 6013
921636 -          ..
921637 -         Kaiser's Healthwise handbook identifies similar good practices
921638 -         for medical management. ref SDS 35 4185
921640 -          ..
921641 -         Good management strives to overcome the allure of laziness
921642 -         cited by Jack Park on 010908. ref SDS 60 0001 Morris similarly
921643 -         recognized the overwhelming tendency of people and systems to
921644 -         degrade toward feel good management in our call on 911123,
921645 -         ref SDS 9 1331, and causes CEOs to fail, as reported by
921646 -         Fortune magazine, reviewed on 990625. ref SDS 36 7344
921647 -         ..
921648 -     3.  Good management practices used consistently are a change
921649 -         in life-style, ref DIT 1 M55L, as Morris has pointed out from
921650 -         time-to-time, for example on....
921651 -
921652 -            Commitment to good management.....890809, ref SDS 4 2079
921653 -            Welch Management Method new way
921654 -            of working to improve life-style
921655 -            of feel good management...........911123, ref SDS 9 0477
921656 -            New way of working takes faith....950223, ref SDS 24 3003
921657 -         ..
921658 -     4.  In the same way that developing a software program,
921659 -         reparing an automobile, doing an audit, or a heart operation
921660 -         require a change in life-style that concentrates time, study
921661 -         and expertise from repetition that builds knowledge from a lot
921662 -         of experience, ref DIT 1 QC3G, so, too, using good management
921663 -         practices is, also, a change in life-style, very much like
921664 -         literacy enabled civilization to advance from orality to the
921665 -         alphabetic mind, reviewed on 991108. ref SDS 39 5628
921667 -          ..
921668 -     5.  Literacy enabled by alphabet technology is an explosive change
921669 -         in life-style, ref DIT 1 VD4F, that makes people "superhuman,"
921670 -         as reported on 010622. ref SDS 56 N668
921672 -  ..
921673 -         Because the change from orality to an alphabetic mind occurs
921674 -         early in life over many years through formal education, adults
921675 -         do not feel the burden of learning a complex new life-style
921676 -         enabled by SDS that lifts the capacity to think, remember and
921677 -         communicate, noted by Morris for example....
921678 -
921679 -            Memory of chronology...............020110, ref SDS 79 I84G
921680 -            Gets links faster..................011211, ref SDS 73 VM9M
921681 -            Improves management................010924, ref SDS 64 NK4J
921682 -            Utopia everything in right place...010425, ref SDS 52 EP7F
921683 -            New way of working integration.....911123, ref SDS 9 0477
921684 -            Lifestyle change...................890809, ref SDS 4 2079
921685 -         ..
921686 -     6.  Since the change from orality to literacy was an
921687 -         explosive advance that made people superhuman using
921688 -         information, ref DIT 1 PH4L, then the advance from information
921689 -         to a culture of knowledge enabled by SDS can be shared more
921690 -         widely by expanding the curriculum for education so that a
921691 -         life-style of better personal and organizational memory can
921692 -         lift performance in business, government, education, health,
921693 -         science, i.e., civilization.
921694 -         ..
921695 -     7.  For example, SDS makes it fast and easy to do the eight
921696 -         (8) steps shown on 001219, ref SDS 49 FO5M, for improving
921697 -         personal and organizational memory, ref DIT 1 OJ6F, and then
921698 -         adding intelligence that converts memory into useful
921699 -         knowledge, explained in POIMS, ref OF 1 6649; but, these steps
921700 -         must be learned and this requires more than 20 minutes, which
921701 -         is a burden in the lives of adults, as Morris explained on
921702 -         890809, ref SDS 4 2079, and is evidenced by limited use of
921703 -         only about 5% of the features in Microsoft programs, which you
921704 -         cited in the call on 020110 a few weeks ago. ref SDS 79 CK4K
921705 -
921706 -
921707 -
921708 -
9218 -

SUBJECTS
Internet SDS Records Generate Inquiries
20 Min Anger Frustration Difficult to Learn SDS Links Counterintuitiv
Faith Change New Way Working Commitment to Improve Save Time Money Us
Experience Overcomes Ignorance Fear Denial SDS Improves Knowledge Wor
Internet Experience SDS Records Overcomes Fear Builds Faith Invest Mo
20 Minutes Learn SDS Change Life-style Not Enough to Improve Manageme
Faith Builds SDS on Internet Demonstrates Technology Can Improve Memo
Utopia Typical Day Scenarios Using SDS Expresses Self-evident Benefit
Technology Attitudes Improve about Using Good Management by Making Sa
Internet SDS Records Change Attitudes about Using Good Management by

AD12 -
AD1301 -  ..
AD1302 - SDS on Internet Builds Faith Technology Can Augment Intelligence
AD1303 - Faith to Invest More than 20 Minutes Created by SDS on the Internet
AD1304 -
AD1305 -
AD1306 -     8.  When people see SDS work product in printed form, or on the
AD1307 -         Internet, ref DIT 1 A47J, this builds faith that investing
AD1308 -         more than 20 minutes for learning SDS empowers people to use
AD1309 -         good management for working intelligently that brings better
AD1310 -         results with less diligence, as reported by USACE on 970328.
AD1311 -         ref DRP 2 6172  Inquiries from people who see SDS records on
AD1312 -         the Internet shows technology changes attitudes by inspiring
AD1313 -         people to believe good management is no longer beyond reach,
AD1314 -         shown by the list on 010907. ref SDS 59 0P8P
AD1316 -          ..
AD1317 -         When people experience improved results for a few months,
AD1318 -         faith in working intelligently to save time and money grows
AD1319 -         into demand for SDS, as seen from reports by DNRC, PG&E and by
AD1320 -         USACE, also, listed on 010907. ref SDS 59 KX3L
AD1322 -          ..
AD1323 -         Observing SDS work product, however, can also impart feelings
AD1324 -         of "utopia," where creating SDS work product with everything
AD1325 -         in the right place at the right time, as noted on 010425,
AD1326 -         ref SDS 52 EP7F, seems beyond reach, because people cannot
AD1327 -         create it with methods and technologies they have learned to
AD1328 -         use, as reported on 011003, ref SDS 65 O76L, and so people
AD1329 -         give up, reported by Drucker on 931130, ref SDS 14 3851, and
AD1330 -         more recently reported on 010916, ref SDS 62 8A4H, and later
AD1331 -         analyzed on 011029. ref SDS 67 636F
AD1333 -          ..
AD1334 -         These feelings of utopia, beyond reach, and giving up, result
AD1335 -         in people characterizing SDS as "overkill," per the report on
AD1336 -         890324. ref SDS 1 LZ5F
AD1337 -
AD1338 -
AD1339 -
AD1340 -
AD1341 -
AD1342 -
AD1343 -
AD14 -

SUBJECTS
Fun Intelligence Effective SDS Context Supports Natural Thinking Mode
Fun Intelligence Attraces SDS Context Management Overcomes Worry abou
Diligence Less Required SDS Adding Intelligence is Fun
Effectance from Intelligence, Context, Landauer's Idea
Care About Productivity Earnings Stock Prices Better Management Organ
Piano Player Skills Improve on Voice Data Entry
Life-style Change Not Needed Com Metrics Scope Services Improves Pers
Enjoyment SDS Fun Playing Piano Feeling Power Effectance Empowered Sa
Piano Fun SDS Intelligence Making Connections Video Game Improve Effe
Fun Adding Intelligence to Management
Effectance Performing Work Motivates Productivity
Piano Play Fun Enjoymnet Effectance Enjoyment Productivity Improved b

AW14 -
AW1501 -  ..
AW1502 - Intelligence is Fun Like a Video Game Doesn't Take Diligence
AW1503 -
AW1504 -
AW1505 -     9.  Additionally, there is a "video game" dimension to using SDS
AW1506 -         from enjoying the power and effectance of discovering critical
AW1507 -         details and creating alignment that avoids mistakes to save
AW1508 -         time and money.  For some personalities the speed and ease of
AW1509 -         creating a useful record, connecting it up to understand cause
AW1510 -         and effect, and rolling it over into controllable action items
AW1511 -         to manage tasks in the Schedule that are linked to original
AW1512 -         sources for context is fun, as reported on 001004, ref SDS 47
AW1513 -         6N9G, even though it is not fun, if people can't get started,
AW1514 -         because improving management to save time and money takes more
AW1515 -         than 20 minutes, as you reported on 920215. ref SDS 10 5820
AW1516 -
AW1517 -
AW1518 -
AW1519 -
AW1520 -
AW16 -

SUBJECTS
Life-style New Way Working Avoided by Using Com Manager Del  erates O
Scope Services Com Metrics Improves Personal Organizational Memory wi
Transition Leader/Manager/Team To Communication Metrics
Life-style Change Avoided Com Manage Transitions Work Intelligently w
Conway, Lynn New System of Knowledge Conflicts Common Sense
New Way Working Good Management Consistent SDS Plan Perform Report Fa
Jones, Morris Com Manager Needed Because No Other Way to Accomplish C

BF09 -
BF1001 -  ..
BF1002 - Com Metrics Accomplishes 8 Steps Using SDS Without Life-style Change
BF1003 - Life-style Change Not Needed Com Manager Performs 8 Steps Using SDS
BF1004 -
BF1005 -
BF1006 -    10.  The traditional way to get useful things done that take more
BF1007 -         than 20 minutes to learn is to hire someone who can perform a
BF1008 -         scope of services so that people do not have to change their
BF1009 -         life-style in order to save time and money. ref DIT 1 9232
BF1010 -         ..
BF1011 -    11.  Scope of services for Communication Metrics fleshes out
BF1012 -         requirements for the 8 steps, ref DRP 2 6375, a Com Manager
BF1013 -         performs, ref DIT 1 9232, reported on 001219, ref SDS 49 4W4L,
BF1014 -         and so largely isolates others from having to undergo a
BF1015 -         painful change in life-style, yet still accomplishes the goal
BF1016 -         of improving everyone's work, as USACE reported. ref DRP 2
BF1017 -         6172
BF1019 -          ..
BF1020 -    12.  The demonstration Morris gave using Netmeeting on 020110,
BF1021 -         ref SDS 79 S97L, showed that it might be possible to provide
BF1022 -         these services with Microsoft programs. ref DIT 1 XD4H
BF1024 -          ..
BF1025 -    13.  The scope of services model for SDS follows Morris' suggestion
BF1026 -         of marketing to folks who contract for services.  Note, there
BF1027 -         is overlap with traditional program and project management.
BF1028 -         ref DIT 1 VS4N  Specifying Com Metrics in contracts for PM
BF1029 -         services was suggested by USACE on 960105, ref SDS 32 1008,
BF1030 -         but never implemented, because the overall deliverable of
BF1031 -         "intelligence" is not a traditional scope of services, as
BF1032 -         noted in POIMS. ref OF 1 5820
BF1033 -
BF1034 -
BF1035 -
BF1036 -
BF1037 -
BF11 -

SUBJECTS
Requirements Define SDS Morris Best Person to Prepare 300 Pages Start
Enabling Forces Breakthrough Latent Demand Changing to Patent, Doug E
Enabling Forces IT Failure Loss Confidence Aids Funding SDS for Conve
Requirements SDS Architecture Begun by Morris
SDS Development Only Person Who Can Meld Computer Architecture with A

BP07 -
BP0801 -   ..
BP0802 - <FD3Hling Forces Growing for Intelligence, Need Requirements
BP0803 -
BP0804 -
BP0805 -    14.  As frustrations grow from bumbling that causes losses, which
BP0806 -         Morris reported on 921127. ref SDS 11 0674, and cause bigger
BP0807 -         tragedies, as occurred on 010911, ref SDS 61 0001, demand will
BP0808 -         grow for working intelligently, as explained in POIMS,
BP0809 -         ref OF 1 6649, and reported on 011120. ref SDS 72 H67I
BP0811 -          ..
BP0812 -         Demand for intelligence augurs for developing the requirements
BP0813 -         we discussed on 020110. ref SDS 79 C53H  It should be an
BP0814 -         enjoyable exercise for Morris to express in your native
BP0815 -         language of "technology" the powerful insights you have
BP0816 -         learned from 20 years in executive management. ref DIT 1 NW6G
BP0817 -
BP0818 -
BP0819 -
BP0820 -
BP0821 -
BP0822 -
BP0823 -
BP0824 -
BP0825 -
BP09 -
Distribution. . . . See "CONTACTS"