CONTACTS 
0202 - Microsoft Corporation                                                                                                                                              O-00000023 0201
020201 - Mr. Chris James                                                                                                                                                  O-00000023 0201
020202 - Acquisitions                                                                                                                                                     O-00000023 0201

SUBJECTS
Business Intelligence Look for Stuff
Data Mining
Business Intelligence
Information Overload Recognized by Microsoft Book Business Intellige

0706 -
0706 -    ..
0707 - Summary/Objective
0708 -
070801 - Follow up ref SDS 8 0000.
070802 -
070803 - Received a letter from Gary with a reference to a review of a book
070804 - published by Microsoft in 2002...
070805 -
070806 -
070807 -    1.  Business Intelligence; Microsoft Press
070808 -
070809 -           http://www.microsoft.com/mspress/italy/books/book18985.htm"
070811 -         ..
070812 -    2.  By Microsoft Corporation
070813 -
070814 -        Release date........................17 April 2002
070816 -         ..
070817 -    3.  Making Better Decisions Faster
070819 -         ..
070820 -    4.  This readable, practical book helps business people quickly
070821 -        understand what business intelligence is, how it works, where
070822 -        it's used, and why and when to use it -- all illustrated by
070823 -        real case studies, not just theory."
070825 -         ..
070826 -    5.  Nigel Pendse<BR>
070827 -        Author of The OLAP Report<BR>
070828 -        http://www.olapreport.com
070830 -         ..
070831 -    6.  So much information, so little time. All too often, business
070832 -        data is hard to get at and use - thus slowing decision-making
070833 -        to a crawl.
070835 -  ..
070836 - Microsoft has previously recognized the problem of information
070837 - overload, along with many others....
070838 -
070839 -             POIMS.................................... ref OF 6 6221
070840 -
070841 -             New World Order.......................... ref OF 13 1675
070843 -              ..
070844 -             SDS Typical Day Scenario................. ref OF 12 074Z
070846 -              ..
070847 -             SDS support unnecessary overkill
070848 -             because not enough time for
070849 -             good management.................. 890324, ref SDS 1 8R97
070851 -              ..
070852 -             Morris reports too much
070853 -             information, not enough time
070854 -             working intelligently seems
070855 -             like unnecessary overkill
070856 -             in business...................... 890809, ref SDS 2 5930
070858 -              ..
070859 -             NASA reports not enough time for
070860 -             required documentation to perform
070861 -             good management.................. 921021, ref SDS 3 4390
070863 -              ..
070864 -             Kissinger reports continual
070865 -             bumbling major problem managing
070866 -             government....................... 940609, ref SDS 4 4238
070868 -              ..
070869 -             Case Study $500M Loss
070870 -             ship sinks in heavy seas......... 940611, ref SDS 5 MU38
070872 -              ..
070873 -             Intel reports information
070874 -             overload major problem........... 950927, ref SDS 6 5002
070876 -              ..
070877 -             USAFIT study information
070878 -             overload overwhelms management
070879 -             systems degrade to entropy....... 970707, ref SDS 7 0108
070881 -              ..
070882 -             Productivity paralyzed by
070883 -             information overload............. 011003, ref SDS 10 EC5N
070885 -              ..
070886 -             Enron information overload
070887 -             overwhelms good management
070888 -             practice firm collapses.......... 020204, ref SDS 11 4N6F
070890 -              ..
070891 -             DOD Federal Acquisition
070892 -             Regulations (FAR) ignored
070893 -             people overwhelmed by
070894 -             information overload............. 020504, ref SDS 12 NS6F
070896 -              ..
070897 -             Microsoft reports information
070898 -             overload major problem........... 020606, ref SDS 13 L99K
070900 -              ..
070901 -             Information overload nobody
070902 -             can find anything on computers
070903 -             Bill Gates announces new
070904 -             project to improve Microsoft
070905 -             programs to improve productivity
070906 -             by empower people to find
070907 -             relevant information quickly..... 021108, ref SDS 14 EF5I
070909 -              ..
070910 -             Gary reported on 040227 that
070911 -             more people are inadequate
070912 -             for keeping up with the burden
070913 -             of information overload.......... 040227, ref SDS 15 RH77
070915 -  ..
070916 - Reviewer continues...
070917 -
070918 -    7.  This insightful book illustrates how organizations can make
070919 -        better, faster decisions about their customers, partners, and
070920 -        operations by turning mountains of data into valuable business
070921 -        information that's always at the fingertips of decision makers.
070922 -        You'll learn what's involved in using business intelligence to
070923 -        bring together information, people, and technology to create
070924 -        successful business strategies -- and how to execute those
070925 -        strategies with confidence. Topics covered include:
070927 -  ..
070928 - On 980226 IBM announced an initiative to support business
070929 - intelligence. ref SDS 8 0001  At that time, review showed there was no
070930 - meaningful distinction nor improvement presented showing advance from
070931 - information technology. ref SDS 8 2146
070933 -  ..
070934 - Reviewer continues...
070935 -
070936 -    8.  THE BUSINESS INTELLIGENCE MINDSET: Discover the basics behind
070937 -        business intelligence, such as how it's defined, why and how to
070938 -        use it in your organization, and what characteristics,
070939 -        components, and general architecture most business intelligence
070940 -        solutions share.
070942 -  ..
070943 - Defining a meaningful distinction between "business intelligence" and
070944 - information technology is a fruitful path, discussed in the record on
070945 - 000120. ref SDS 9 5063
070947 -  ..
070948 - Reviewer continues...
070949 -
070950 -    9.  THE CASE FOR BUSINESS INTELLIGENCE: Read how world leaders in
070951 -        finance, manufacturing, and retail have successfully
070952 -        implemented business intelligence solutions and see what
070953 -        benefits they have reaped.
070955 -  ..
070956 - An example or two illustrating the quality in the presentation would
070957 - help customers determine a level of confidence about the prospects of
070958 - gaining helpful insights from the Microsoft book.
070960 -  ..
070961 - Reviewer continues...
070962 -
070963 -   10.  THE PRACTICE OF BUSINESS INTELLIGENCE: Find out what's involved
070964 -        in implementing a business intelligence solution in your
070965 -        organization, including how to identify your business
070966 -        intelligence opportunities, what decisions you must make to get
070967 -        a business intelligence project going, and what to do to
070968 -        sustain the momentum so that you can continue to make sense of
070969 -        all the data you gather.
070971 -  ..
070972 - Since "intelligence" is the core engine that drives knowledge
070973 - formation, and since the power of knowledge is what turns time into
070974 - money why wouldn't opportunities for applying intelligence be fairly
070975 - ubiquitous throughout any business or other organization?
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0710 -