THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700
rod@welchco.com
S U M M A R Y
DIARY: July 8, 2014 10:14 AM Tuesday;
Rod Welch
Resole America letter recommends Hoka replace Adidas Response Cushion shoes.
1...Summary/Objective
2...Resole America Recommends Hoka One on One Shoes
........Hoka One One Technology 50% More Cushioning Maximum Protection
....1...Hoka One One Technology
..............
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CONTACTS
0201 - Resole America
020101 - Mr. John Bradley
SUBJECTS
Hoka Shoes Replace Adidas Response Cushion Prevent Pain Metatarsalgi
3103 -
3103 - ..
3104 - Summary/Objective
3105 -
310501 - Follow up ref SDS 36 0000. ref SDS 35 0000.
310502 -
310503 -
310504 -
310505 - [On 140713 1640 bought Hoka shoes recommended by John at
310506 - Resole America. ref SDS 37 JY4O
310508 - ..
310509 - [On 140714 1100 feet hurt much less wearing new Hoka shoes
310510 - with orthodic inserts, shown in case study on 120101 0900,
310511 - ref SDS 1 FN6O, than during the hike the day before wearing
310512 - Adidas Response Cushion with orthodic inserts. ref SDS 1
310513 - XT7K
310514 -
310515 -
310516 -
310517 -
310519 - ..
3106 -
3107 -
3108 - Background
3109 -
310901 - On 140531 0503 - background receiving resoled Adidas Response Cushion
310902 - shoes from Resole America, and initial results hiking 11 mile route,
310903 - with planning for improvements. ref SDS 23 XN5F
310905 - ..
310906 - On 140602 0107 letter notified Resole America received Adidas Response
310907 - Cushion shoes resoled, and they are better than new. ref SDS 24 2O9M
310908 - Discussed adding thickness to next shoe resole in order to prevent
310909 - sore balls of feet. ref SDS 24 4O5J Requested billing. ref SDS 24
310910 - 4O57
310912 - ..
310913 - On 140609 0938 called Resole America and talked to John - advised that
310914 - experiment was successful resoling Adidas Response Cushion shoes with
310915 - better cushioning to increase rebound energy and protect feet from
310916 - injury hiking 300 miles per month, ref SDS 25 8S5H, and as set out in
310917 - the letter to John at Resole America on 140602 0107. ref SDS 24 2O9M
310918 - Offered to pay for resole work. John refused payment saying that
310919 - resoling first pair was research and development op. ref SDS 25 JU6J
310920 - John offered to resole additional Adidas Response Cushion shoes at the
310921 - rate of $60 per pair. ref SDS 25 4Z4H John requested photographs of
310922 - the 1st pair resolved, and received from Resole America on 140531
310923 - 0503. ref SDS 23 XN5F
310925 - ..
310926 - On 140610 0938 submit 2nd pair Adidas Response Cushion Shoes to resole
310927 - using same specification as the first pair. ref SDS 26 XN5F Letter
310928 - advises Resole American that payment of $60 submitted with online
310929 - banking. ref SDS 26 HM49 Letter attached photographs of 1st pair of
310930 - Adidas Response Cushion shoes showing thickness of mid-sole material,
310931 - so that Resole America can calculate adding an eighth inch to improve
310932 - cushioning that will prevent pain to balls of feet. ref SDS 26 HM52
310933 - Request repair to shoe lining. ref SDS 26 HM55
310935 - ..
310936 - On 140611 in case study 120101 0900 reports 11 mile hike reduced to 6
310937 - miles because frayed interior lining caused blisters. ref SDS 1 NC7N
310939 - ..
310940 - On 140611 1734 blisters were caused by frayed lining at heel wearing
310941 - old Adidas Response Cushion shoes resoled by Resole America.
310942 - ref SDS 27 XN5F Took these shoes resoled by Resole America to Dean's
310943 - Shoe Repair to repair interior lining. ref SDS 27 TZ5G Submitted to
310944 - Dean's Shoe Repair today, another pair of old Adidas Response Cushion
310945 - shoes Response Cushion shoes for resoling and repairing frayed lining.
310946 - Paid $110 to repair lining on 1st pair, and resole and repair lining
310947 - of 2nd pair of shoes. ref SDS 27 TZ66
310949 - ..
310950 - On 140614 1249 went to Dean's Shoe Repair and received Adidas Response
310951 - Cushion shoes with lining repaired, and which had previously been
310952 - resoled by Resole America. ref SDS 28 XN5F
310954 - ..
310955 - On 140616 1237 received from Dean's Shoe Repair Adidas Response
310956 - Cushion shoes resoled and interior lining repaired. ref SDS 29 XN5F
310957 - Shoes seem less springy and have less cushion that shoes resoled
310958 - previously by Resole America. Heel slipping, may cause blisters.
310959 - ref SDS 29 KV6F Out-sole seems more durable. Ordered repair of
310960 - interior heel lining on another pair of Adidas Response Trail shoes.
310961 - Paid $20. ref SDS 29 TY7F Experience hiking 11 miles later that day
310962 - indicates shoes resoled by Dean's Shoe Repair may have used mid-sole
310963 - material less springy with less rebound energy, and less cushion to
310964 - protect feet. ref SDS 29 SM4M Similarly, possible stiffer, heavier
310965 - mid-sole and outsole materials may cause heel to slip, causing
310966 - blisters. Heel did not slip wearing shoes resoled by Resole America
310967 - with thinner mid-sole and lighter outsole, making shoe at heel less
310968 - susceptible to slipping. ref SDS 29 IU6O
310970 - ..
310971 - On 140617 1102 Letter requests Resole America use durable outsole for
310972 - 2nd pair of Adidas Response Cushion shoes. ref SDS 30 GF79 Resole
310973 - America will comply. ref SDS 30 PI6H Resole America does not typically
310974 - repair inner shoe lining. ref SDS 30 PI6H Confirm increase thickness
310975 - of mid-sole by eighth of inch. ref SDS 30 GF76 Resole America special
310976 - ordered mid-sole material with significant springiness rebound energy,
310977 - so may take another week or so to obtain material. ref SDS 30 7K46
310978 - Shipping charges on RMA submittals costs $17. ref SDS 30 7K41 Sent
310979 - letter concurring with Resole America's proposals. ref SDS 30 AF9J
310980 - Asks for any additional cost to conclude transaction. ref SDS 30 GG6P
310982 - ..
310983 - On 140618 0911 Letter from Resole America reports shoes shipped on
310984 - 140610, have been received, and that only additional charges to
310985 - perform resole services will be $17 for shipping. ref SDS 31 XN5F
310987 - ..
310988 - On 140620 1116 Stephanie quoted an additional $28 to ship resoled
310989 - shoes for 2nd day delivery. ref SDS 32 HN6H
310991 - ..
310992 - On 140707 1042 called Resole America; asked Stephanie when order will
310993 - ship? ref SDS 36 XN5F Received letter from Stephanie notifying shoes
310994 - will ship today. ref SDS 36 OF5I Received notice from UPS shoes
310995 - shipped 2nd day delivery on 140709. ref SDS 36 YX9G
310997 - ..
310998 - On 140708 1014 John at Resole America recommands Hoka replace Adidas
310999 - Response Cushion shoes to prevent pain on 11 mile hikes caused by
311000 - metatarsalgia. ref SDS 0 XN5F Research indicates Hoka shoes increase
311001 - rebound energy, ref SDS 0 SB4H, with unique midsole material and
311002 - meta-rocker geometric design, ref SDS 0 7F7K, and 50% more cushioning
311003 - reduces pain from metatarsalgia on balls of feet. ref SDS 0 NW7K Hoka
311004 - Conquest shoes cost $170 direct from Hoka company with free shipping
311005 - and free returns, ref SDS 0 VQ6O, cost $160 from Amazon with $9 for
311006 - shipping. ref SDS 0 HP6L
311007 -
311008 -
311009 -
311011 - ..
3111 -
3112 -
3113 - Progress
3114 -
311401 - Resole America Recommends Hoka One on One Shoes
311402 -
311403 - Follow up ref SDS 36 XN5F, ref SDS 35 XN5F.
311404 -
311405 - Received letter from Resole America saying...
311406 -
311407 - 1. Subject: re: Resole 2nd Pair Adidas Response Cushion Shoes
311408 - Date: 2014-07-08 01:59
311415 - ..
311416 - 2. If you haven't already, you may want to look at Hoka One One
311417 - shoes...wear them in health,
311419 - ..
311420 - John responds to the letter yesterday on 140707 1042. ref SDS 36 M34O
311421 - It requested ideas on resolving Metatarsalgia, ref SDS 36 8L72, cited
311422 - the letter to medical team on 140703. Metatarsalgia was reviewed on
311423 - 140627 1223. ref SDS 34 RQ6G
311424 -
311425 - [On 140713 1640 bought Hoka shoes recommended by John at
311426 - Resole America. ref SDS 37 JY4O
311428 - ..
311429 - [On 140714 1100 feet hurt much less wearing new Hoka shoes
311430 - with orthodic inserts, shown in case study on 120101 0900,
311431 - ref SDS 1 FN6O, than during the hike the day before wearing
311432 - Adidas Response Cushion with orthodic inserts. ref SDS 1
311433 - XT7K
311434 -
311439 -
311440 -
3115 -
SUBJECTS
Hoka One One Shoes 50% More Cushioning Maximal Prevent Foot Injury M
5203 -
5204 - 1016
520501 - ..
520502 - Research on Internet found...
520504 - ..
520505 - Hoka One One Technology 50% More Cushioning Maximum Protection
520506 -
520507 - Hoka One One shoes were recommended to resolve metatasalgia, by
520508 - John at Resole America, in a letter received earlier today,
520509 - shown above. ref SDS 0 XN5F
520510 -
520511 - http://www.hokaoneone.com/technology.html?icid=home_low_tech_image
520512 -
520513 - 1. CRAZY IS SMART
520514 -
520515 - Since 2010, HOKA ONE ONE has been on a quest to bring
520516 - ground breaking and elevated benefits to all runners. HOKA
520517 - ONE ONE engineers unique performance midsole geometries
520518 - that feature higher volume, softer density, and greater
520519 - rebounding foam than standard running shoes.
520521 - ..
520522 - 2. 50% MORE CUSHIONING
520523 -
520524 - Engineered midsole volume which is up to 2.5X the volume
520525 - than standard running shoes, made with
520526 - performance-specific cushioning material.
520528 - ..
520529 - Benefit:
520531 - ..
520532 - Excellent shock absorption and an inherently stable ride.
520533 -
520534 - [...below on 140708 1014 at 1016 Amazon describes Hoka
520535 - unique Rmat midsole material weight-to-resilience ratio
520536 - provides maximal cushioning protection. Meta-Rocker
520537 - promotes accurate foot roll through the gait cycle.
520538 - Breathable layered, no sew upper construction provides
520539 - seamless and secure fit that compliments the Water
520540 - Drainage System. ref SDS 0 6V5I
520542 - ..
520543 - [On 140713 1640 bought Hoka shoes recommended by John at
520544 - Resole America. ref SDS 37 JY4O
520546 - ..
520547 - [On 140714 1100 feet hurt much less wearing new Hoka shoes
520548 - with orthodic inserts, shown in case study on 120101 0900,
520549 - ref SDS 1 FN6O, than during the hike the day before wearing
520550 - Adidas Response Cushion with orthodic inserts. ref SDS 1
520551 - XT7K
520553 - ..
520554 - [On 141102 2231 article Sacramento Bee article
520555 - highlighting Hoka leading trend switching to maximal
520556 - cushioning to prevent feet injuries. ref SDS 38 XN5F
520557 - Replaces minimalist cushioning, even hiking and running
520558 - barefoot emulating Maasai traditional practices.
520559 - ref SDS 38 NY95
520561 - ..
520562 - 3. META-ROCKER
520563 -
520564 - Meta-Rocker midsole geometry, specifically engineered with
520565 - a low heel-toe differential and a sculpted outsole radius
520566 - in the heel and toe, creates a unique fulcrum effect and
520567 - encourages a guided foot gait cycle.
520569 - ..
520570 - Benefit:
520572 - ..
520573 - Supports a runners form, and encourages a continuous
520574 - Positive Gait Speed roll from heel-strike to toe-off.
520576 - ..
520577 - 4. ACTIVE FOOT FRAME
520578 -
520579 - Uniquely engineered Active Foot Frame midsole geometry
520580 - allows the foot to sink deeply into the shoe's midsole.
520582 - ..
520583 - Benefit:
520585 - ..
520586 - Designed to provide integrated stability which is adaptable
520587 - to a wide range of feet and running styles.
520589 - ..
520590 - 5. TECHNOLOGY GLOSSARY
520591 -
520592 - 1. Ultra Size
520593 -
520594 - Up to 35mm in the heel and 31mm in the forefoot.
520596 - ..
520597 - 2. Over Size
520598 -
520599 - Up to 30mm in the heel and 24mm in the forefoot.
520601 - ..
520602 - 3. Early-Stage Meta-Rocker
520603 -
520604 - Meta-Rocker midsole geometry-sculpting with the transition
520605 - zone placed behind the metatarsal heads. Designed to
520606 - encourage a smoother ride, and a faster transition to the
520607 - forefoot.
520609 - ..
520610 - Some reviews credit Hoka shoes for avoiding metatarsalgia, reviewed on
520611 - 140627 1223. ref SDS 34 RQ6G
520613 - ..
520614 - Hoka Technology continues...
520615 -
520616 - 4. Balanced Meta-Rocker
520617 -
520618 - Meta-Rocker midsole geometry is designed to help increase
520619 - the economy of running performance and an accurate foot
520620 - roll through gate cycle. Late-Stage Meta-Rocker midsole
520621 - geometry-sculpting with the transition zone placed in
520622 - front of the metatarsal heads. Designed to create a more
520623 - stable base of forefoot support.
520625 - ..
520626 - 5. Lite Ride
520627 -
520628 - Proprietary EVA formulation that is 30% lighter than
520629 - standard EVA-Lite Ride is the foundation for the signature
520630 - HOKA cushioning experience.
520632 - ..
520633 - 6. RMAT
520634 -
520635 - A new material compound with rebound and durability. It
520636 - offers phenomenal grip and exceptional rebound when used
520637 - as an outsole.
520639 - ..
520640 - 7. Speed-Frame
520641 -
520642 - Lightweight, 3-Layer welded support frame is designed to
520643 - provide security between the foot and the upper on any
520644 - terrain.
520646 - ..
520647 - 8. Water Drainage System
520648 -
520649 - Unique midsole grooves shed water quickly to maintain a
520650 - light and fast ride.
520652 - ..
520653 - 9. Race Lace System
520654 -
520655 - Designed for fast, on-the-fly adjustment, the Race-Lace
520656 - system provides a secure and lightweight alternative to
520657 - regular laces, with the added benefit of decreased water
520658 - retention.
520659 -
520661 - ..
520662 - Products......................
520663 -
520664 - CONQUEST 30108025
520666 - ..
520667 - 1. Hoka One One Technology
520668 -
520669 -
520670 - 1. DETAILS
520671 -
520672 - http://www.hokaoneone.com/mens-road/
520673 -
520674 - http://www.hokaoneone.com/mens-road/conquest/30108025.html?dwvar_30108025_color=FGBW#start=1&cgid=mens-road
520675 -
520677 - ..
520678 - 2. Item...................... 30108025
520679 -
520680 - 3. $170.00
520682 - ..
520683 - 4. The CONQUEST features a unique RmatŪ midsole material
520684 - providing the state-of-the-art weight-to-resilience ratio
520685 - and that HOKA ONE ONE signature maximal cushioning
520686 - protection. An early stage Meta-Rocker is designed to
520687 - promote accurate foot roll through the gait cycle. A
520688 - highly breathable layered, no sew upper construction
520689 - provides a seamless and secure fit that compliments the
520690 - uniquely engineered Water Drainage System. An ideal shoe
520691 - for runners looking for a fast, highly responsive, and
520692 - performance cushion running shoe.
520694 - ..
520695 - This compliments Hoka documentation of design that improves
520696 - performance with increased rebound energy and reduces pain from
520697 - metatarsalgia foot injuries, per above. ref SDS 0 1F5N
520698 -
520699 - [On 140713 1640 bought Hoka shoes recommended by John at
520700 - Resole America. ref SDS 37 JY4O
520702 - ..
520703 - [On 140714 1100 feet hurt much less wearing new Hoka shoes
520704 - with orthodic inserts, shown in case study on 120101 0900,
520705 - ref SDS 1 FN6O, than during the hike the day before wearing
520706 - Adidas Response Cushion with orthodic inserts. ref SDS 1
520707 - XT7K
520709 - ..
520710 - Amazon presentation continues...
520711 -
520712 - 5. FREE SHIPPING - FREE RETURNS
520713 -
520714 - A free return label will be included with your order. This
520715 - offer only applies to orders shipped via UPS ground within
520716 - the continental United States and placed on hokaoneone.com.
520718 - ..
520719 - This helps. Can order size 9, and if too small, and return for
520720 - larger size 9.5.
520722 - ..
520723 - 2. Amazon price
520724 -
520725 - Hoka One One Men's M Conquest Running Shoe
520726 -
520727 - http://www.amazon.com/Hoka-One-Conquest-Frost-Running/dp/B00E0MAQA8/ref=sr_1_1?s=shoes&ie=UTF8&qid=1404841388&sr=1-1
520729 - ..
520730 - Price size 9................. $160
520731 - Shipping..................... 9
520732 -
520733 - [On 140713 1640 bought Hoka shoes recommended by John at
520734 - Resole America. ref SDS 37 JY4O
520736 - ..
520737 - [On 140714 1100 feet hurt much less wearing new Hoka shoes
520738 - with orthodic inserts, shown in case study on 120101 0900,
520739 - ref SDS 1 FN6O, than during the hike the day before wearing
520740 - Adidas Response Cushion with orthodic inserts. ref SDS 1
520741 - XT7K
520743 - ..
520744 - Ebay.............. does not have compettive price.
520745 -
520746 -
520747 -
520748 -
520749 -
520750 -
520751 -
520752 -
520753 -
520754 -
5208 -
Distribution. . . . See "CONTACTS"