THE WELCH COMPANY
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415 781 5700


S U M M A R Y


DIARY: October 25, 1999 09:40 AM Monday; Rod Welch

Received letter from Morris about mistakes, complexity, Gutenberg.

1...Summary/Objective
2...Communication Metrics Supports Intel Training for Executives

ACTION ITEMS.................. Click here to comment!

1...Maybe Morris could send the people who prepare the class materials and

CONTACTS 
0201 - Intel Corporation                    408 765 8080
020101 - Mr. Morris E. Jones; Business Unit Manager =408 545 9521
020102 - morris.jones@intel.com
020103 - Cable Network Operation

SUBJECTS
Set up standard project accounts
Commercial Partners for Phase II Funding
Organic Subject Structure
Leadership Overcomes Resistance to Comm Metrics
Leadership Broader Vision, SDS Discovers Conflict Before Mistake Cost
Sound Bites Don't Move Civilization Forward
Com Metrics Review

1209 -    ..
1210 - Summary/Objective
1211 -
121101 - Follow up ref SDS 36 0000, ref SDS 35 0000.
121102 -
121103 - Received ref DRT 1 0001 from Morris responding to ref DIP 5 0001 sent
121104 - on 991023 with link to the record explaining the need for leadership
121105 - on introducing Com Metrics, ref SDS 36 7161, based on our review of
121106 - the letter on medical mistakes, ref DIP 1 0001, submitted as a link in
121107 - ref DIP 4 0001, also sent on 991023, ref SDS 36 0001, linked to the
121108 - record on 991021, ref SDS 35 0001.
121109 -
121110 - Submitted ref DIT 1 0001 linked to this record.  Added link to the
121111 - record on 961101 where Tom Keesling explained Com Metrics was
121112 - different from what they expected. ref SDS 10 8888
121113 - ..
121114 - Morris' entire response says...
121115 -
121116 -      It's time to state solutions people can understand.  Detailed
121117 -      statements of the problem don't yield warm feelings about the
121118 -      solutions. ref DRT 1 0001
121119 -
121120 - This might be interpreted to mean that the seriousness of the problem
121121 - is now established, as discussed on 991023. ref SDS 36 8649
121122 - ..
121123 - Received a second letter from Morris stating...
121124 -
121125 -      It reads better.  You still don't explain how meaning drift is
121126 -      solved. ref DRT 2 0001
121127 -
121128 -     [On 991028 sent response on this issue. ref SDS 39 0001]
121129 -
121130 - On 990718 reviewed problem of responding in "sound bites," ref SDS 24
121131 - 5251, which compounds problem of complexity cited in the letter,
121132 - ref DIP 2 5933, to Morris on 991014, ref SDS 32 5600, and discussed on
121133 - 991023. ref SDS 36 3077
121134 -
121135 - "Understanding" is defined in the NWO... paper. ref OF 6 4926
121136 -
121137 - The letter on 991023 confirming our discussion that evening says...
121138 -
121139 -       This growing threat of hidden mistakes, caused by expanding
121140 -       information overload, is the target of opportunity for proactive
121141 -       risk management that adds "metrics" to communication for
121142 -       maintaining alignment. ref DIP 5 2482
121143 - ..
121144 - The article on medical mistakes explains the solution uses...
121145 -
121146 -       ...intelligence for business, ref DIP 1 3500, similar to the
121147 -       model of the CIA in government. ref DIP 1 3088
121148 -
121149 -          Per Morris's suggestion, I modified the text today, to
121150 -          provide a link to POIMS, and list the elements of
121151 -          intelligence.
121152 -
121153 -          Also, added explanation that "intelligence" helps people
121154 -          understand and remember, per Morris' suggestion on 990712,
121155 -          ref SDS 25 0001, and on 990817. ref SDS 27 1320
121156 -
121157 -       ...technology that makes it easier to maintain alignment of
121158 -       communication with requirements, objectives, commitments,
121159 -       policies and guidelines. ref DIP 1 4160 ref DIP 1 5967
121160 -
121161 -       ... a Patient Advocate to help doctors and patients capture an
121162 -       accurate record of medical history and follow up to ensure
121163 -       actions align with requirements, despite lack of diligence and
121164 -       the desire to work spontaneously without accountability.
121165 -       ref DIP 1 2955
121166 -
121167 -       ... common education for doctors, staff and patients on
121168 -       effective "partnering," which is largely communication.
121169 -       ref DIP 1 2601
121170 -
121171 -       ... a Communication Manager or Common Administrator, who aligns
121172 -       communication, similar to an accountant who aligns finances, so
121173 -       that small problems do not grow into large crises. ref DIP 1
121174 -       1403 and ref DIP 1 3088
121175 -
121176 -       Leadership is essential to help people adopt tools and processes
121177 -       that support good work practices, ref DIP 1 7990
121178 -
121179 -
121180 - ..
121181 - Morris does not address in his letter today...
121182 -
121183 -     1.  Learning new ideas requires experience, discussed with Morris
121184 -         on 991023. ref SDS 36 3117  The Internet provides a simple
121185 -         means to support experience.
121186 -
121187 -         Grove's call for senior people to buckle down and learn a new
121188 -         set of skills. ref SDS 36 6220
121189 -
121190 -         General Hatch said he read the NWO... paper 3 times to learn
121191 -         about the seriousness of the problem. ref SDS 36 8010
121192 -
121193 -         There is no evidence Morris has re-read the paper on medical
121194 -         mistakes to "understand" the solution. ref DIP 5 6885
121195 -
121196 -         The letter today requests re-read. ref DIT 1 3528
121197 -
121198 -         On 920513 Bill Benkavitch did not understand the SDS solution,
121199 -         ref SDS 4 5592, but on 970611 after closer examination and
121200 -         personal experience with the process, he was frustrated that
121201 -         people cannot see the solution. ref SDS 13 0900
121202 -
121203 -     2.  Leadership actions to introduce new methods, ref DIP 5 8277,
121204 -         linked to ideas we discussed on 991023. ref SDS 36 5865
121205 -         ..
121206 -     3.  The SDS solution may be another important advance on
121207 -         Gutenberg's work. ref SDS 36 7776
121208 -
121209 -           [Later today received article on Gutenberg supporting call
121210 -           for attention to this issue, ref SDS 38 3060]
121211 -
121212 -     4.  Grove's quotes on need to remove ambiguity of mental maps, and
121213 -         that writing copius notes helps, ref DIP 5 3150, listed in the
121214 -         record on 991023. ref SDS 36 3066
121215 -
121216 -
121217 -
121218 -
1213 -
1214 -
1215 - 2213 called Morris
1216 -
121601 - Asked if he saw the article by Peter Drucker in the Atlantic magazine,
121602 - which was sent to me this evening by Bill Benkavitch? ref SDS 38 0001
121603 -
121604 - Morris had not seen it.
121605 -
121606 - Advised Drucker mentions in passing the need for technology to support
121607 - human cognition, which is the essence of POIMS. ref SDS 38 0836
121608 -
121609 - Drucker also cites Gutenberg as launching an abrupt rise in the rate
121610 - of technological advance by civilization, by making it possible for
121611 - people to "study" more efficiently. ref SDS 38 3060
121612 - ..
121613 - Advised that the solution to "meaning drift" requested in his
121614 - second letter, ref DRT 2 0001, is alignment, which he proposed himself
121615 - in his letter ref DRP 1 3300 received on 980903. ref SDS 16 1650
121616 -
121617 - This explanation is developed in more detail analysing Drucker's new
121618 - article this evening. ref SDS 38 5888
121619 -
121620 - Reminded that "understanding" requires study, ref SDS 0 1400, and this
121621 - means carefully reading material, rather than scanning and firing off
121622 - sound bites, per above. ref SDS 0 3220
121623 -
121624 -
121625 -
121626 -
1217 -

SUBJECTS
Training and Policy Support

1304 -
130401 -  ..
130402 - Communication Metrics Supports Intel Training for Executives
130403 -
130404 - Follow up ref SDS 17 6822,
130405 -
130406 - Morris advised that Intel has a class that covers parts of Grove's
130407 - book...
130408 -
130409 -
130410 -                    Only the Paranoid Survive
130411 -
130412 -
130413 - ...the class does not cover Grove's comments on taking copious notes
130414 - because mental maps are awfully forgiving of ambiguity. ref SDS 15
130415 - 7571, cited in the telecon with Morris on 991023. ref SDS 36 3066
130416 -
130417 - Maybe Morris could send the people who prepare the class materials and
130418 - provide training, the record on 980307 that reviews Grove's book, to
130419 - see if they can use analysis to upgrade the training. ref SDS 14 0001
130420 -
130421 - On 990520 developed idea for using SDS to support training at Intel.
130422 - ref SDS 17 6822
130423 -
130424 - On 990521 proposed idea to Morris. ref SDS 18 0976
130425 -
130426 - At that time he maintained that SDS cannot help Intel training.  The
130427 - record today overlooking key aspects of Grove's book, suggests SDS may
130428 - be able to add value to Intel's training.
130429 -
130430 -
130431 -
130432 -
1305 -
Distribution. . . . See "CONTACTS"