CONTACTS 
0201 - George Washington University                                                                                                                                       O-00000615 0203
020101 - Ms. Patricia Murphree; Director
020102 - Continuing Engineering Education Program (CEEP)

SUBJECTS
George Washington Univ., Management Science

0403 -
0403 -    ..
0404 - Summary/Objective
0405 -
040501 - Follow up ref SDS 12 0000.
040502 -
040503 - Received ref DRT 1 0001 from Chip responding to the letter, ref DIP 4
040504 - 0001, linked to the record on 950413, ref SDS 12 0001, commenting on
040505 - Chip's review of proposal for Course on Com Metrics.
040507 -  ..
040508 - Submitted ref DIT 1 0001 through internet; submitted ref DIT 2
040509 - 0001 via mail, including this record and the notes on the Asilomar
040510 - Conference, ref SDS 5 0001
040511 -
040512 -
040514 -  ..
0406 -
0407 -
0408 - GWU Position
0409 -
040901 - Chip says they cannot afford an entire course on "Communication
040902 - Metrics."  He does not, however, address why this subject cannot
040903 - initially be worked into existing curriculum, as set out in the record
040904 - on 950413, ref SDS 12 0977, submitted with my letter. ref DIP 4 0001
040905 -
040906 -     The threshold question is are the ideas any good?  To decide this,
040907 -     the ideas have to be considered relative to existing methods.
040909 -      ..
040910 -     This can be accomplished by submitting the POIMS material to
040911 -     someone who is now being published, for an analysis.  When the
040912 -     analysis comes back, if it has a rational reason suggesting an
040913 -     error in the POIMS ideas, submit it to Welch for comment.
040914 -
040916 -  ..
040917 - Submitted this issue to Chip via ref DIT 1 0001 through Internet.
040919 -  ..
040920 - Asked how to follow up in an orderly manner.
040921 -
040922 -
040923 -
040924 -
0410 -

SUBJECTS
Genie in the Bottle Ignorance Fear Denial Form Angry Disposition aft

1303 -
130401 -  ..
130402 - Edward Deming and TQM
130403 -
130404 - Chip says Edward Deming, the so-called "Father of Total Quality
130405 - Management," was on staff at GWU from 1976 until he died last year,
130406 - ref DRT 1 9488.  In this capacity, Chip knew Mr. Deming, and reports
130407 - that Deming did not use nor accept "TQM" to describe his work, and
130408 - actually took offense at being called the "Father of TQM." ref DRT 1
130409 - 8351
130410 -
130411 -      Chip's report elevates Deming, since "TQM" seems inadequate, per
130412 -      analysis from Asilomar conference on 940612. ref SDS 5 9581
130414 -       ..
130415 -      Perhaps Deming believed sound management went beyond what is
130416 -      nominally implied by "Total Quality Management," and thereon felt
130417 -      this limitation trivialized his work.
130419 -       ..
130420 -      I touch on this in my letter to Chip today. ref DIT 1 4488
130422 -  ..
130423 - Chip advised that Deming was disrespectful and short tempered with
130424 - interviewers and his students at GWU, who might have been CEO's or
130425 - presidents of Fortune 500 companies. ref DRT 1 0026
130426 -
130428 -  ..
130429 - Genie in a Bottle Ignored by Common Sense Ignorance Fear Denial
130430 -
130431 - Chip's report that Deming displayed an angry disposition, aligns with
130432 - the report on 931223 that Deming died angry and frustrated by slow
130433 - transformation in the US to continual learning and improvement.
130434 - ref SDS 2 0001
130436 -  ..
130437 - There are two grounds (apart from genetics) which may have contributed
130438 - to Deming's difficult disposition in his later years.  One is the
130439 - struggle for acceptance in the face of extended, and what in some
130440 - respects proved to be unfounded, rejection.
130442 -  ..
130443 - Deming may have felt like the fabled and powerful "Genie in a bottle"
130444 - adrift in a sea of ignorance, fear, and denial by people who claim
130445 - interest in better solutions, but who refuse to open the bottle of
130446 - knowledge.  Gradually year after year, amazement turns to
130447 - disappointment, then anger as the Genie is forced to watch the world
130448 - chase "fool's gold" solutions.
130449 -
130450 -      [On 010908 "fools gold" of email imparts false impression of
130451 -      progress from expediting response. ref SDS 19 YF5O
130453 -       ..
130454 -      [On 030520 SRI considers releasing the Genie in the Bottle.
130455 -      ref SDS 20 OH73
130457 -  ..
130458 - The Genie alerts all who pass by that they are taking the wrong path;
130459 - and explains why another path will yield better results. (see for
130460 - example on 950223. ref SDS 7 5868 and ref SDS 7 3164)
130462 -  ..
130463 - But the people rush by without nary a pause to consider the Genie's
130464 - prescription.  They cannot hear the Genie's reasons because their mind
130465 - is locked in a "bottle" of their experience, beliefs and feelings.
130466 -
130467 -      [On 970910 executives do not have time to think. ref SDS 17 3479]
130468 -
130469 -      [On 980307 Grove at Intel says executives are blinded by the
130470 -      inertia of success to the seriousness of the problems they face.
130471 -      ref SDS 18 3740 and ref SDS 18 2044]
130473 -       ..
130474 -      [Grove defines strategic dissonence as mouthing platitudes, but
130475 -      afraid to apply their own prescriptions. ref SDS 18 5517]
130477 -  ..
130478 - If the Genie is so powerful, why is he in the bottle?  What he says
130479 - conflicts with "common sense."  Of course new ideas are uncommon by
130480 - definition, but they are also untried until someone goes first to try
130481 - them.  How could one little Genie who has never been written up in the
130482 - WSJ, or mentioned at Harvard, or been on TV, have all that power?
130484 -  ..
130485 - Later, when people encounter difficulties warned by the Genie, by then
130486 - they have forgotten how easy it is to let the Genie out of the bottle.
130487 - Those who do remember are angry at the Genie for knowing the truth.
130488 - Envy and revenge suppress any impulse to release the Genie so that
130489 - others might benefit.  Instead, they call the WSJ, Harvard and other
130490 - repositories of accepted knowledge, and ask for advice on how to
130491 - "re-engineer" their business to destroy the lives of experienced
130492 - employees.  Freeing the Genie to lift their productivity in order to
130493 - improve earnings is too fearful to contemplate.
130495 -  ..
130496 - Thus, it may seem to the Genie that imprisonment in the bottle results
130497 - from ignorance, fear and denial. ref SDS 14 4498  He is willing to
130498 - resolve the ignorance, but it takes a long time because people are
130499 - fearful of sources that lack "credibility."  He realizes credibility
130500 - means faith in proven solutions and sources, and conservation of
130501 - accepted methods, which permit stable communities, but when people
130502 - complain that accepted methods are not working, it is anguishing to
130503 - seem them reject what will work in favor of following the sweet
130504 - sounding music of the pied piper. ref SDS 1 5940
130506 -  ..
130507 - In any case, once freed by whatever means, years of isolation might
130508 - have impacted the Genie's interpersonal skills.  When the Genie
130509 - encounters those who rejected ideas without any apparent effort to
130510 - engage them, it may be too much to expect complete equanimity.  Perhaps
130511 - reporters and CEO's who claim interest in good ideas, and in some
130512 - respects are charged to seek them out, are especially susceptible to a
130513 - manifestation of the Genie's experience.
130515 -  ..
130516 - The second basis for attack, might be the disappointment at
130517 - discovering the lack of grounds for prior rejection, and the lack of
130518 - willingness to engage ideas, while instead grasping for popular, safe
130519 - solutions.  There is a sclerotic circularity to "community think" when
130520 - a journalist sets out to report on emerging ideas to carry humanity
130521 - into the 21st century, but finds our great institutions are seeking
130522 - ideas reported in the popular media.  Discovering one suffered in
130523 - isolation for so long, while the world cried out for the Genie's
130524 - solution, may be disconcerting enough to have moved Mr. Deming toward
130525 - a short temper.  He had so little time remaining to do a very big job.
130527 -  ..
130528 - On the other hand, it may be he was just an ill tempered sort, and
130529 - that is why it took so long for people to break through to the
130530 - strength of his idea.
130531 -
130532 -     [On 950516 used this idea for daily scenario using SDS.
130533 -     ref SDS 13 1335; also on 960709 with Dave Buoncristiani on
130534 -     Asilomar paper, ref SDS 16 8945.]
130536 -      ..
130537 -     Frustrated power is also explained in part by the biblical story
130538 -     of Samson.
130540 -      ..
130541 -     [Credibility is also explained by the Emperor who Had No Cloths,
130542 -     but in reverse, the Cloths without an Emperor, ref SDS 15 9444.]
130543 -
130544 -
130545 -
130546 -
130547 -
130548 -
130549 -
130550 -
1306 -