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S U M M A R Y


DIARY: February 23, 1998 09:19 AM Monday; Rod Welch

Received response from Max Wideman on NWO... paper.

1...Summary/Objective
2...Max Found the NWO... Book is Impressive and Clear
3...Planning Scope for NWO Book - Seems to Be a Lot to Cover


..............
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CONTACTS 
0201 - Wideman, R. Max                    604 736 7025
020101 - Mr. R. Max Wideman

SUBJECTS
Communication Metrics, NWO...
Peer Review Max Wideman Found NWO Clear Impressive Suggests Making a
NWO Clear Impressive, Max Wideman

0705 -    ..
0706 - Summary/Objective
0707 -
070701 - Follow up ref SDS 24 4860, ref SDS 20 1290.
070702 -
070703 - Max seems to like the NWO... paper.  He wants to know if I am going
070704 - to write a book or use for promotion over the Internet.  I sent him a
070705 - response saying a book first if we can get a publisher and then use
070706 - it for promotion.
070707 -
070708 -
070709 -
070710 -  ..
0708 -
0709 -
0710 - Progress
0711 -
071101 - Max Found the NWO... Book is Impressive and Clear
071102 -
071103 - Received, ref DRT 1 2912, dated 980223 from Max.  He has read the
071104 - NWO... paper submitted on 980211, ref SDS 21 2135, and resubmitted a
071105 - few days ago. ref SDS 24 2169
071106 - ..
071107 - Max seems favorably impressed by the writing and the ideas on
071108 - communication. ref DRT 1 2912  He says the explanation is clear, so
071109 - hopefully this helps with his concerns about the application of
071110 - Cognitive Science which he expressed last year on 971024, ref SDS 10
071111 - 8288 and confirmed by a letter on 971029. ref SDS 13 4491.  Getting
071112 - better sense of the potential for Cognitive Science to solve the
071113 - riddle of improving human communication, is a goal of the NWO effort.
071114 - ref SDS 22 1092
071115 -
071116 -     [On 990303 Max submits paper by George Miller on cognitive science
071117 -     and suggests use for PM knowledge structure. ref SDS 29 6284]
071118 -
071119 -     [On 990313 Max cites Miller in his paper on defining PM knowledge.
071120 -     ref SDS 30 2704]
071121 -
071122 -     [On 990319 Max is not into cognitive science. ref SDS 31 1750]
071123 -
071124 - He has comments, but wants to know if I am going to use the material
071125 - for a book or a marketing vehicle on the Internet.
071126 - ..
071127 - Following analysis below, ref SDS 0 4421, I submitted, ref DIT 1
071128 - 1061, advising that if a good book is within reach, then that is what
071129 - we should shoot for, and then use it to support promotional stuff.
071130 -
071131 -     [See Max's suggestions received on 980301. ref SDS 25 1706]
071132 -
071133 -
071134 -
071135 -
0712 -
0713 -

SUBJECTS
Communication Metrics, NWO...

0804 - 1644 analysis
0805 -
080501 - Planning Scope for NWO Book - Seems to Be a Lot to Cover
080502 - ..
080503 - My sense is to try to make it a book, then use portions of it
080504 - on-line for promotional purposes.
080505 -
080506 -      I created a scheduled task for the following:
080507 - ..
080508 - Max's ideas on chapter content are at ref SDS 7 2506.
080509 - ..
080510 - A couple of things to do:
080511 -
080512 -     1.  Explain "connectionist theory."
080513 -
080514 -     2.  From work with Max Wideman on 971024, ref SDS 8 1867, create
080515 -         heading "What's a metric?" Explain traditional "business
080516 -         metrics" produce numerical reports of after-the-fact effects
080517 -         caused by mistakes largely due to miscommunication, and
080518 -         explain that Communication Metrics is a proactive process to
080519 -         discover and fix misunderstanding before it causes mistakes
080520 -         that otherwise show up in traditional business metric report.
080521 -         Communication Metrics does not submit a report once a week, or
080522 -         once a month on all of the mistakes the boss made and the CEO
080523 -         made because it would fill a phone book.  It fixes mistakes by
080524 -         applying intelligence to information before extra cost is
080525 -         incurred.
080526 -
080527 -     3.  Develop concept of knowledge space from paper on Dialog,
080528 -         Documents and Human Memory.
080529 -
080530 -     4.  From work at ref SDS 24 6530, explain evolution of technology
080531 -         and PC market, per meetings with Intel, e.g., 950927, ref SDS
080532 -         3 2899, including the psychology that has placed it in the
080533 -         catagory of a modern "religion" that sustains market growth
080534 -         based on unfullfilled expectations of buyers who associate PCs
080535 -         with power and intelligence, what Landauer calls "effectance."
080536 -
080537 -     5.  Define "intellectual capital" and develop a theory or
080538 -         explanation that ties Drucker's idea of "knowledge worker,"
080539 -         with more recent methods of "continual learning," into a
080540 -         general theory of management practice under POIMS concept of
080541 -         technology that supports a critical mass of multiple
080542 -         disciplines integrated by the Welch management cycle of "plan,
080543 -         perform, report," similar to Deming's "plan, do, study, act,"
080544 -         and the PMBOK thing about ...
080545 -
080546 -     6.  I think there needs to be some treatment of classical
080547 -         information management, also called "records management,"
080548 -         which can address some distinctions or special needs of
080549 -         projects.  This is in POIMS. ref OF 1 1850
080550 -
080551 -     7.  Develop idea from work on 971017 of management as "last
080552 -         bastion of Ludites," where executives support change and
080553 -         technology to improve every facet of the business except their
080554 -         own work. ref SDS 8 1217
080555 -
080556 -             [On 980307 Andy Grove makes this point. ref SDS 27 3740]
080557 -
080558 -         Managers are modern-day nomadic foragers who graze on vast
080559 -         expanses of information and deposit lots of manuer to grow
080560 -         more information that eventually grows so high that it
080561 -         interferes with the vision essential for effective leadership.
080562 -         ref SDS 1 5555
080563 -
080564 -     9.  Speakers cannot rememeber what they say, ref SDS 24 4961.
080565 -
080566 -    10.  Explain resistance to role of Communication Manager from
080567 -         discusson with Marcus Tikotsky at USACE ref SDS 4 1127.
080568 -         ..
080569 -    11.  Communication is greatest cause of problems and presents
080570 -         biggest opportunity to improve earnings under risk management
080571 -         practices cited in USACE report on Communication Metrics, see
080572 -         ref SDS 6 1321 and research in the liturature, ref SDS 5 7777.
080573 -
080574 -         Apply ideas on "lessons learned" and "case studies."
080575 -
080576 -            [On 980630 reviewed articles on using Internet to support
080577 -            these subjects. ref SDS 28 0633]
080578 -
080579 -    12.  Explain fallacy of "intuitive" tools based on disconnect
080580 -         between breakthrough technology and human experience.
080581 -
080582 -
080583 -
080584 -
080585 -
0806 -
0807 -
Distribution. . . . See "CONTACTS"