THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


S U M M A R Y


DIARY: April 5, 2002 11:13 AM Friday; Rod Welch

Mark Clare call on calculating savings from Com Metrics.

1...Summary/Objective


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CONTACTS 
0201 - Kanisa, Inc.                         408 863 5800
020101 - Mr. Mark Clare; Knowledge Architect =408 863 5866
020102 - mark.clare@kanisa.com

SUBJECTS
Measuring Communication Issues
Calculate Cost Benefit Level of Effort
Calculation Cost Savings Knowledge Value Equation, Powerpoint Present
Reality Forces Mistakes into Span of Attention
Front-end Invest Planning v. Immediate Action Management Dilemma
ROI Good Management Difficult Calculate Compare Cost Front-end Invest
10:1 ROI Killer Application Cost Effective

1309 -    ..
1310 - Summary/Objective
1311 -
131101 - Follow up ref SDS 33 0000, ref SDS 31 0000.
131102 -
131103 - Left message I have to leave today before 1400, so if Mark has time to
131104 - discuss issues sometime today, then Mark can call to follow up the
131105 - letter ref DRP 3 0001 from Mark responding to my call on 020326
131106 - suggesting a phone call to focus on a Power Point presentation and
131107 - calculation showing economic benefits of KM based on using SDS for Com
131108 - Metrics.
131109 -
131110 - A letter to Mark on 020326, ref DIP 3 0001 suggested agreed to a
131111 - telecon on 020405 based on further review of Com Metrics. ref SDS 33
131112 - ET3O
131113 -
131114 - Gave Mark the number 925 680 8947 in Concord, CA and explain that the
131115 - schedule the next few weeks is fairly fluid because of caring for a
131116 - friend who has been diagnosed with cancer.  Therefore it might be
131117 - easier for Mark to call when his schedule is free on the 4th or 5th.
131118 -
131119 -      [On 020408 submitted letter to Mark to follow up. ref SDS 34 0001
131120 -
131121 -
131122 -
131123 -
131124 -
131125 -
131126 -
131127 -
131128 -
Distribution. . . . See "CONTACTS"