THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


S U M M A R Y


DIARY: March 6, 1995 02:54 PM Monday; Rod Welch

Received call from Mike Termini re PM seminar by UC Berkeley.

1...Summary/Objective
.....Bridge Concepts
2...Writing everything Down
3...Discipline, Cost/Benefit
.....Reduce Cost/Increase Benefits
4...Schedule Preliminary Meeting


..............
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CONTACTS 

SUBJECTS
SDS Marketing, Sales, Seminar Speeches
UC Berkeley PM Extension Program
Attend seminars, and other product demos to
Book (uses manual language)
Cost/Benefit, Fear, Faith
Bridge from Known to New Work Methods
SDS Explanation
Save Time Writing with SDS, Value of
Writing More Takes Less Time by Discovering
Project Management Focus SDS Explanation Even though SDS Applies Univ
Write Everything Down Overkill Not Enough Time Don't Know to Only Nec
Overkill Write Everything Down Not Necessary Write What is Important

2014 -    ..
2015 - Summary/Objective
2016 -
201601 - Followed up work at ref SDS 12 line 45 and at ref SDS 10 line
201602 - 43, and ref DIP 1 line 30.
201603 -
201604 - Mike is at:  407 791 3450
201605 -
201606 - Scheduled to receive follow up call next week on meeting to
201607 - demonstrate how SDS implements POIMS.  Submitted ref DIT 1 line 30
201608 - confirming these understandings.
201609 -
201610 -
2017 -
2018 -
2019 - Discussion
2020 -
202001 - Mike has read the papers, ref OF 1 line 10 and ref OF 2 line 10.  He
202002 - feels "communication metrics" may fit with management training CAG is
202003 - providing for NASA engineers.
202004 - ..
202005 - Mike asked why my focus is on project management, since POIMS
202006 - and the idea of "communication metrics" ref DIP 1 line 32, seem to
202007 - apply universally?
202008 -
202009 - Thanked Mike for generous comments.
202010 -
202011 -      ..
202012 -     Bridge Concepts
202013 -
202014 -     I explained my background in project management from the
202015 -     construction industry.  My familiarity with this group makes it a
202016 -     good initial target market.
202017 -
202018 -     Second, familiarity with cost and schedule control may enable
202019 -     project managers to more readily grasp "communication metrics" as
202020 -     an extension of ideas and methods they are already using.
202021 -
202022 -
202023 -  ..
202024 - Writing everything Down
202025 - Discipline, Cost/Benefit
202026 -
202027 - Mike asked how I sell the idea that executives can make more money by
202028 - doing more writing, i.e., investing intellectual capital?
202029 -
202030 -          [On 950316 sent letter explaining communication metrics.
202031 -          ref SDS 13 0000
202032 -
202033 -      ..
202034 -     Reduce Cost/Increase Benefits
202035 -
202036 -     This is explained in the POIMS paper sent to Mike at page 4 para
202037 -     3 under "Communication Metrics", ref OF 1 line 359.
202038 -
202039 -     I mentioned showing that automated thinking through writing takes
202040 -     less time, and has higher benefits, as developed in reviewing the
202041 -     Cal Tech seminar, ref SDS 1 line 206.
202042 -
202043 -          [On 001219 steps using SDS new way of working. ref SDS 15
202044 -          QT6F
202045 -
202046 -     We can show that critical information can be accessed instantly,
202047 -     and that this results in higher earnings.  Often however some
202048 -     people will be unable to recognize that information can be
202049 -     created quickly enough to warrant writing it down (like I am
202050 -     doing now).  This requires a demonstration of actual work, as at
202051 -     PG&E (see memo submitted with Welch Feb 2, 1995 letter, ref DIP 1
202052 -     line 32.
202053 -
202054 -          [See example from CE report, ref SDS 14 line 177.]
202055 -
202056 -
2021 -

SUBJECTS
Sales discussions

2104 -
210401 -  ..
210402 - Schedule Preliminary Meeting
210403 -
210404 - Mike will not have time to meet until July.  I suggested we schedule
210405 - a meeting, so when July arrives, this will not get crowded out by
210406 - interceeding events.  I also suggested he might have another member
210407 - of the firm make a preliminary investigation.
210408 -
210409 - Mike will discuss with his partners this weekend whether someone else
210410 - in the firm can visit with me to see SDS work.  He will try to call
210411 - me next week during a break in a class for NASA at Kenedy Space
210412 - Center in Florida.
210413 -
210414 - Mike is writing a book.  He has two chapters to go which he is
210415 - writing while traveling on planes and when ever else he can find
210416 - time.  I explained my interest in writing a book that presents the
210417 - ideas in the papers I submitted, per ref SDS 2 line 85.  Mike feels
210418 - a book can be a good way to introduce new management technology like
210419 - POIMS.
210420 -
210421 -
210422 -
210423 -
2105 -