THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700





January 4, 2002

03 00050 61 02010402



Mr. Garold L. Johnson
dynalt@dynalt.com
Dynamic Alternatives
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Subject:   SDS Features and Benefits

Dear Gary,

Thanks very much for your letter on December 22, 2001 asking about program features, and a second letter commenting on theory and practice using SDS for Communication Metrics as explained in Welch publications.
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Answers to your questions can be reviewed from the list of action items, which had to be split up into a second record, to cover all of your issues.
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Your reference to Terry Winograd's work shows we are thinking along the same lines. A letter to Terry on our meeting at Stanford on December 19, may be of interest.
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SDS features enable people to do a lot of little things that aid memory by providing consistent organization, but without conscious thought. This frees up time to focus on big things that impact productivity, as a result of expanding span of attention.
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It seems to me that we share objectives explained in POIMS and other Welch publications, but your experience using traditional methods and tools invites caution about "utopian" claims. SDS is by no means a "utopian" system. Experience over the past 15 years shows SDS is effective, as reported, for example, by USACE, and shown by this letter.
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Current agenda is for you to contact Morris, and to begin linking communication to POIMS and to other sources. I am more sure than ever that this is a big step toward transitioning from IT to a culture of knowledge. The degree to which people resist indicates a conceptual issue of great moment. Fortunately, SDS makes this fast and easy.
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Thanks again for comments on SDS and Com Metrics.

Sincerely,

THE WELCH COMPANY



Rod Welch
rowelch@attglobal.net



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Copy to:

  1. Doug Engelbart
  2. Jack Park
  3. Morris Jones
  4. Pat Lincoln


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