THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


Date: Mon, 26 Feb 2001 09:17:38 -0800

03 00050 61 01022601



Mr. Morris E. Jones
Business Unit Manager
morris.jones@intel.com
Cable Network Operation
Intel Corporation
350 East Plumeria; Mail Stop CHP3-105
San Jose, CA 95124

Subject:   Business Planning Marketing Strategy
Meeting Pacific Consultants on SDS, February 28, 2001

Dear Morris,

Responding to your letter explaining you cannot meet on Wendesday, and suggesting Thursday, what I might do is try to go ahead with Wednesday. As you may have noted from the correspondence, John Deneen, and possibly a colleague he has found, Matt Conover, may join the meeting on Wednesday.

If this meeting occurs, and is productive, would then suggest meeting on technical issues the next day, Thursday, or whatever, and explain need to coordinate with your schedule, etc.

My goal is to get finance for building a stable SDS core engine that can stand-alone to work as I do with SDS. If "automated integration of time and information," if "intelligence," and "Communication Metrics," are too difficult to grasp at first, maybe we can call it "wordprocessing in context." That is short enough for people to grasp that SDS is something they know about, and it sounds like a meaningful improvement, i.e., it conveys the substance of improvement, rather than merely saying SDS is a better wordprocessing program, per our discussion with Bill DeHart on July 9, 2000.

The opportunity is to replace wordprocessing and email, which are universal applications, and therefore offer a large target market. The strategy for taking over this market is to offer added value that is not possible with any other method, i.e., we add context to wordprocessing, which is another way of saying we add "intelligence" to information to produce "knowledge." We don't have to emphasize the second concept at first.

We can, however, show people the SDS record on the web, and expose them to this power by sending them a letter. As you know, people quickly discover this is an order of magnitude above the power afforded by present practice. Indeed people are bumping into SDS records as it is, and this is just the beginning. Incidentally, have you ever had this experience. Done a search for something and encountered an SDS record on the Internet? In any case this provides free advertising.

Getting a lot of people to use KM builds a new, higher foundation than that afforded by the alphabet, which presently supports IT, and so accomplishes the big picture of helping people solve problems, large and small.

It brings enlightenment by expanding span of attention to discover and maintain alignment, and, also, to see deviations caused by meaning drift; and, further, by alerting people to correlations and implications that impact the future, in time to take meaningful action that saves time and money.

If you noted, Jack Park calls SDS a "content generator," which doesn't seem very descriptive for attracting users. Maybe people can absorb the idea of supped up wordprocessing, enough to discover through use, the broader scope of SDS. Developers can incorporate the SDS core into larger schemes, as Jack and John contemplate. We would get royalties, as previously discussed.

The big issue is defining the core, and building something that does all the SDS stuff in a form that is appealing to users, supports application by developers, and is stable, so that every year the mechanics of doing basic tasks doesn't change, per our discussion on July 1, 1996, which was discussed with Doug Engelbart on March 27, 2000, and was supported by Intel's remarks in Paris on February 23, 2001.

Sincerely,

THE WELCH COMPANY



Rod Welch
rowelch@attglobal.net


BCC

  1. DeHart, Bill, wkd1@pge.com
  2. Welch, Millie, mwelch@lillick.com




Intel Corporation
350 East Plumeria; Mail Stop CHP3-105
San Jose, CA 95124
408 765 8080


Sent: Monday, February 26, 2001 7:02:51 -0800


Mr. Rod Welch
rowelch@attglobal.net
The Welch Company
440 Davis Court #1602
San Francisco, CA 94111 2496

Subject:   Meeting Pacific Consultants

Rod,

[Responding to your letter this morning.... ]

Wednesday won't work for me. I've got back to back meetings most of the day, and couldn't do a lunch justice. Thursday could work out.

Sincerely,

Intel Corporation

Morris

Morris E. Jones
Business Unit Manager
morris.jones@intel.com
Cable Network Operation
408 765 8080






THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


Sent: Monday, February 26, 2001 6:39 AM


Mr. Morris E. Jones
Business Unit Manager
morris.jones@intel.com
Cable Network Operation
Intel Corporation
350 East Plumeria; Mail Stop CHP3-105
San Jose, CA 95124

Subject:   Business Planning Marketing Strategy
Meeting Pacific Consultants on SDS, February 28, 2001

Dear Morris,

As we discussed, there is a meeting planned for lunch on Wednesday, 010228. The time may have some flexibility, if that is a consideration. I was thinking about arriving at John Murray's office in Mountain View, oa 1130, but that might be adjusted, if you can come a little later.

Letter to John Murray at Pacific Consultants on February 22, 2001, explains background on the meeting.

Jack Park's ideas for a product/service are reported on February 23, 2001.

John Deneen's report on February 23, 2001 on results of meeting with John Murray, and, also, IBM, and SRI on February 22, 2001, provide further background on the purpose of meeting with Pacific Consultants next Wednesday.

Sincerely,

THE WELCH COMPANY



Rod Welch
rowelch@attglobal.net