440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700

January 6, 2000

03 00050 61 01010601

Sheldon Brahms
Hastings Research

Subject:   Web Page Improvements Marketing

Dear Sheldon,

Thanks very much for your letter, dated January 5, 2000, offering an initial consultation for $500.

From the work you and Nicholas have done on the DKR project, it is evident your ideas on KM, particularly marketing, are important, so I would like to have the meeting you propose.

Launching a business relationship begins with exploratory meetings that result in a proposal by the consultant to provide services and deliverables. While I am sure your consultation fee is very reasonable, my sense is we should follow accepted practice. If KM is to forge a new market, getting started on the ground floor provides a powerful advantage that will be valuable to those who do the initial work, as we are contemplating. This requires taking mutual risks to get started, where each party pays for its own time during project lauch.

I can appreciate that KM is an emerging market that may be too risky for this level of investment by Hastings at this time. However, I am hopeful we can find a way to explore mutual opportunities.

Please let me know if you and Nicholas can proceed on this basis, and if so, I can meet at your convenience next week.

Look forward to hearing from you.



Rod Welch