THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


S U M M A R Y


DIARY: February 28, 1996 04:24 PM Wednesday; Rod Welch

Received call from Sterling at Telematics re speaking at PMI event.

1...Summary/Objective
2...New Methods are Difficult to Explain
3...Communication Manager Swamped
4...New World Order Requires New Roles, New Tools, New Skills
5...Telematics/Sterling: Pioneers Report on First Efforts
6...Faster, Better, Cheaper Solutions at Asilomar
7...Follow Up


..............
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CONTACTS 
0201 - Telematics International, Inc.     818 880 5704 fax 4726
020101 - Mr. Sterling K. Jensen; Program Manager =Ext 692

SUBJECTS
Jensen, Sterling, Telematics
Difficult to Explain SDS/POIMS
Explaining SDS, POIMS
Communication Engineer/Manager
Manual Communication Support

0907 -    ..
0908 - Summary/Objective
0909 -
090901 - Followed up work at ref SDS 6 line 44, ref SDS 5 line 43, sending re
090902 - DIP 2 line 30, ref SDS 4 line 58, ref SDS 2 line 35 transmitting ref
090903 - DIP 1 line 30 and ISO 10006 to Sterling.
090904 -
090905 - Telematics has initially not recognized the mutual benefit of Sterling
090906 - contributing to the Asilomar Conference.  We considered today the need
090907 - for a specific example at Asilomar to define the Communication Manager
090908 - role, and the prospect that Telematics could discover at Asilomar how
090909 - to improve its use of this new method.
090910 -
090911 - Submitted ref DIT 1 line 30 confirming these understandings, included
090912 - current Asilomar Agenda, ref OF 2 line 12.
090913 -
090914 -
090915 -
0910 -
0911 -
0912 - Discussion
0913 -
091301 - New Methods are Difficult to Explain
091302 -
091303 - Sterling said he has read the material submitted at ref DIP 1 line 30
091304 - and ref DIP 2 line 30.  He has discussed with his boss doing this
091305 - event, but wasn't sure how to explain the role/contribution Sterling
091306 - would make or how Telematics would benefit.  The initial reaction was
091307 - that Telematics would not pay the fees and expenses for Sterling to do
091308 - the event.  This reflects the difficulty others have reported in
091309 - explaining why more work is needed to define Communication Metrics.
091310 -
091311 - Sterling seemed, however, interested in contributing.
091312 -
091313 -
091314 - Communication Manager Swamped
091315 -
091316 - He indicated I have correctly grasped his role at Telematics as a
091317 - Communications Manager, ref SDS 1 line 383.  He clarifies
091318 - understandings, tracks, and directs the flow of communications and
091319 - progress on Action Items. This includes ensuring information is
091320 - channeled to the appropriate people.  He said Telematics may expand
091321 - his role and hire a staff for him, because he is swamped.  Recently
091322 - the marketing department has requested his support because a lot of
091323 - requests for information are going unanswered.
091324 -
091325 -
091326 - New World Order Requires New Roles, New Tools, New Skills
091327 -
091328 - Sterling's assignment and experience of being swamped by an increasing
091329 - flow of information, fits the idea that he and Telematics are pioneers
091330 - in forging a new work discipline needed to accommodate the Information
091331 - Highway.
091332 -
091333 -
091334 - Telematics/Sterling:  Pioneers Report on First Efforts
091335 -
091336 - The Telematics story fits the need at the Asilomar Conference for a
091337 - live example of the effort, cost and benefits of Communication Metrics
091338 - performed without automation of time, information, people, documents
091339 - and subjects.  Sterling's experience offers input for speakers on
091340 - strategic and organizational management and on technology, to address
091341 - in their presentations how corporate structure can change and what
091342 - automation is needed to support that change to improve earnings by
091343 - empowering the Communication Manager to empower the management
091344 - process.
091345 -
091346 -
091347 - Faster, Better, Cheaper Solutions at Asilomar
091348 -
091349 - Telematics might benefit from ideas and contacts at the conference to
091350 - enable Sterling to perform Communication Metrics faster, better and
091351 - cheaper.  This could be helpful in light of the growing demand at
091352 - Telematics for communications support.
091353 -
091354 - Sterling said the ISO 10006 standards submitted at ref DIP 1 line 32,
091355 - were helpful.  He did not comment on implementation challenges and the
091356 - correlation with the PMBOK, also submitted with ref DIP 1 line 32,
091357 - which are aspects of the Asilomar Conference in July.
091358 -
091359 - Sterling asked what he can do to help Telematics consider the benefits
091360 - of contributing at Asilomar?
091361 -
091362 -
091363 - Follow Up
091364 -
091365 - I asked him to write us describing more fully his role, duties and its
091366 - evolution from inception.  I will submit the current revised agenda to
091367 - help Telematics understand how Asilomar will offer ideas to support
091368 - Sterling's assignment with automation, organizational and cultural
091369 - vision aimed at increasing leadership effectiveness and earnings.
091370 -
091371 - Sterling said he can get to this within the next few weeks.
091372 -
091373 -
091374 -
Distribution. . . . See "CONTACTS"