THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700
rodwelch@pacbell.net


S U M M A R Y


DIARY: February 14, 1996 10:06 PM Wednesday; Rod Welch

Revised PMI Asilomar thesis; developed support from ABC's Night Line.

1...Summary/Objective
.....Competing in New World Order Global Economy, Information Highway
2...Changes Applied
3...Reengineer to Improve Management Productivity Rather than Fire People
....................There isn't enough time


..............
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CONTACTS 

SUBJECTS
PMI Event, Planning, Theme, Summary & Outline Agenda,
Information Highway, Reengineering Communications
New World Order - Information Highway
Quantum Leap, Communication Metrics
Reengineer Project Management
Time - Too Busy Being Busy
Civilization, Next Step to Continuous Knowledge Stream
Add Value to Existing Staff
Reengineering = Fewer Managers + More

1911 -
1911 -    ..
1912 - Summary/Objective
1913 -
191301 - Follow up ref SDS 29 0000.
191302 -
191303 - Developed ideas and support for Asilomar thesis.  The Night Line
191304 - program on ABC this evening was on the need for re-investing those
191305 - being retired early, and so is analysed here for support of the
191306 - Asilomar theme.  Submitted this stuff to Bill via internet.
191307 -
191308 -     [Next day submitted confirmation via internet at ref SDS 31 line
191309 -     77, including a file Bill can print for the meeting with PMI Board
191310 -     on Friday.]
191311 -
191312 -
191314 -  ..
1914 -
1915 -
1916 - Background
1917 -
191701 - Bill suggested in our meeting last Saturday ref SDS 29 line 145, that
191702 - we should improve the Asilomar thesis to make more clear the link
191703 - between reengineering communications on the one hand, and the goal of
191704 - providing opportunities for early retired managers by improving the
191705 - productivity for those who remain on the job.  This is set out in the
191706 - notes of the discussion we had on 951114 to formulate the Asilomar
191707 - agenda, ref SDS 10 line 133.  So I can use that to flesh out the
191708 - official event agenda a bit, per below.
191709 -
191711 -  ..
1918 -
1919 -
1920 - Progress
1921 -   ..
192101 - At this time revision 04 says:
192102 -
192103 -     Changing from documents and dialog to automated "knowledge" by
192104 -     integrating time and information is the next step in the march of
192105 -     civilization.  Strong leadership must transition organizational
192106 -     culture to the new science of Communication Metrics that adds
192107 -     value to the growing ranks of "reengineeered" managers.
192108 -
192110 -  ..
192111 - We might try for rev 05, ref OF 3 line 15:
192113 -      ..
192114 -     Competing in New World Order Global Economy, Information Highway
192115 -
192116 -     Changing from documents and dialog to automated "knowledge" by
192117 -     integrating time and information is the next step in the march of
192118 -     civilization.  This "step" provides new skills for early retirees
192119 -     and salvation for those who remain on the job, by raising personal
192120 -     and organizational productivity to compete and win in a global
192121 -     economy.  Strong leadership must transition organizational culture
192122 -     to the new science of Communication Metrics that adds value to the
192123 -     growing ranks of "reengineeered" managers, and offers vision and
192124 -     hope for the growing ranks of organizations imploding under the
192125 -     weight of archaic management practices.
192126 -
192127 -   ..
192128 -   The global economy correlation comes from the meeting with
192129 -   Turner at ref SDS 22 line 220.
192130 -
192131 -     [Later supported by Forutne article ref SDS 32 line 153.]
192132 -
192134 -  ..
192135 - We might try:
192136 -
192137 -  |  Changing to "automated knowledge" by integrating time and
192138 -  |  information is the next step in the march of civilization.  This
192139 -  |  "step" provides new skills and opportunities for early retirees
192140 -     and salvation for those who remain on the job, by raising personal
192141 -     and organizational productivity to compete and win in a global
192142 -     economy.  Strong leadership must transition organizational culture
192143 -     to the new science of Communication Metrics that adds value to the
192144 -  |  growing ranks of "reengineeered" managers.  Keeping up in the "new
192145 -  |  world" of the Information Highway requires vision, energy, courage
192146 -  |  and ideas to avoid the growing ranks of organizations imploding
192147 -  |  under the weight of archaic management practices.  The Asilomar
192148 -  |  Conference will provide these ideas to fulfill the vision of a
192149 -  |  quantum leap into the 21st century.
192150 -
192152 -  ..
192153 - We might try:
192154 -
192155 -     Changing to "automated knowledge" by integrating time and
192156 -     information is the next step in the march of civilization.  This
192157 -     "step" provides new skills and opportunities for early retirees
192158 -     and salvation for those who remain on the job, by raising personal
192159 -     and organizational productivity to compete and win in a global
192160 -     economy.  Strong leadership must transition organizational culture
192161 -     to the new science of Communication Metrics that adds value to the
192162 -     growing ranks of managers and organizations imploding under the
192163 -     weight of archaic management practices.  The Asilomar Conference
192164 -     will show how to fulfill the vision of a quantum leap into the
192165 -     21st century.
192166 -
192168 -  ..
192169 - Changes Applied
192170 -
192171 - For the time being, I plugged in this last formulation.  I also made a
192172 - slight change in explaining the opening night's speakers, from:
192173 -
192174 -        ...chasing more information, requires a better way to
192175 -        communicate that leverages innate capacities to think and
192176 -        remember.
192178 -    ..
192179 -   to:
192180 -
192181 -        ...chasing more information from constant meetings, calls and
192182 -        email, requires a better way to communicate that leverages
192183 -        innate capacities to think and remember.
192184 - ..
192185 - This makes more clear the target of new ideas the Conference
192186 - will advance, per discussions with Bill on the Associated Press
192187 - article reviewed on 960205 reporting on a study showing that
192188 - unproductive meetings waste 70% of a manager's time. ref SDS 23 5222
192189 -
192190 -
192191 -
192192 -
192193 -
1922 -

SUBJECTS
Reengineer Remove Management Levels Give People Computers for Email f
Fire People Reengineer Remove Management Levels Give People Computers
ABC Broadcast Poor Productivity Causes Downsizing People Fired to Red

2805 -
280601 -  ..
280602 - Reengineer to Improve Management Productivity Rather than Fire People
280603 -
280604 -
280605 -
2807 -
2808 -
2809 - 2353 Night Line, ABC TV
2810 -
281002 -  ..
281003 - ABC's broadcast on channel 7 this evening of Nightline anchored by Ted
281004 - Kopple aligns article on poor management productivity, reported in an
281005 - article by the Associated Press on 960205. ref SDS 23 5222
281007 -  ..
281008 - Albert Dunlap, former Chairman and CEO of Scott Paper Company, and
281009 - Labor Secretary Reich were interviewed.
281010 - ..
281011 - Kopple asked if Dunlap is proud of his reputation
281012 - "reengineering" failing companies to restore them to "health" by
281013 - reducing employment as much as 35% in some cases?
281015 -  ..
281016 - Dunlap said these reductions are necessary in order to save the jobs
281017 - of the remaining 65%.
281019 -  ..
281020 - Secretary Reich expressed concern about the impact of job lose on
281021 - individuals and suggested businesses should be more socially
281022 - responsible by providing better benefits such as job re-training,
281023 - extended time on the job and support to find new jobs for those being
281024 - "reengineered."
281026 -  ..
281027 - Secretary Reich did not offer any ideas on what managers should be
281028 - re-trained to do.
281029 - ..
281030 - Ted Kopple, the host of Nightline, seemed frustrated by the lack
281031 - of a solution.  Nobody mentioned the Associate Press article reporting
281032 - that executives wasting 70% of their time in unproductive meetings,
281033 - see 960205. ref SDS 23 5222
281034 -
281035 -     This frustration arises in part from the fact that "management" is
281036 -     a generic, complex, integrating skill, so the solution is subtle
281037 -     and difficult to accomplish without SDS.  Managers have to learn
281038 -     something new about their craft, rather than learn a new craft;
281039 -     but they want to make a living using what they already "know" how
281040 -     to do, i.e., attend meetings and make phone calls.  See discussion
281041 -     with Morris on 951011. ref SDS 9 4367
281043 -  ..
281044 - My impression is that some organizations are providing transition
281045 - support.
281046 - ..
281047 - PG&E, Polaroid, and AT&T seem to be doing exactly what Secretary
281048 - Reich was suggesting should be done, ref SDS 11 line 56.  The
281049 - Secretary seemed, however, to be going further and saying that since
281050 - the government is forced by lower taxes to reduce employment, the
281051 - private sector should pick up the slack in greater measure.  The
281052 - businessman, Mr. Dunlap, argued US companies are competing in a global
281053 - economy, so they cannot afford unproductive people.  This supports
281054 - understandings from the meeting on 960125 with Turner Construction,
281055 - ref SDS 22 0300 Neither Secretary Reich nor Mr. Dunlap offered any
281056 - ideas on how to make executives more productive so they don't waste
281057 - 70% of their time in meetings, calls and email, per Associated Press
281058 - article at ref SDS 23 5222.
281059 - ..
281060 - The question that was unanswered was how to solve the underlying
281061 - challenge of adding value to those being early retired.  Is reduction
281062 - in force the only way to "reengineer"?  Might we "reengineer" the
281063 - practice of management so people and organizations are more
281064 - productive?
281066 -  ..
281067 - Peter Drucker says the primary value managers bring to an organization
281068 - is the ability to do "knowledge" work, ref SDS 1 7720.  However, under
281069 - present practice "management knowledge" is being destroyed each day by
281070 - overloading people with too much information using existing methods of
281071 - converting information into knowledge, by reliance on conversation,
281072 - the alphabet and innate human cognition.  These methods lead to the
281073 - report by Associated Press of managers wasting 70% of their time, ref
281074 - SDS 22 line 80.  People forget that all of these pictures and
281075 - conversations they encounter each day, all day long, must, at some
281076 - point, be converted into knowledge that is rolled into controllable
281077 - action items.  Over and over we hear...
281079 -  ..
281080 -
281081 -                    There isn't enough time
281082 -
281083 -     ...on the Information Highway of more meetings, calls, email and
281084 -     documents to apply sound management practice.  Executives rely on
281085 -     "20 80" and ignore content by basing decisions on evaluation of
281086 -     the confidence level of the speaker, per discussion with Intel,
281087 -     ref SDS 14 line 286.  Does this explain why Associated Press
281088 -     reported managers are wasting time in unproductive meetings, ref
281089 -     SDS 22 line 80?
281091 -  ..
281092 - The Asilomar event is about the next step in civilization that uses
281093 - automation to help people convert information into knowledge faster
281094 - and more accurately.  Like a car that helps us carry more groceries
281095 - from the store faster and farther, automation, properly deployed, can
281096 - leverage the mind's innate capacity to think, remember and
281097 - communicate.
281098 - ..
281099 - This is the knowledge work that those being "retired early" can
281100 - perform to make themselves more valuable because it is essential to
281101 - make those who remain on the job more productive. Businesses and
281102 - organizations of all stripes need more knowledge because that is the
281103 - source of human wealth and productivity. Communication Metrics is the
281104 - managmenet science that says how to do this and so answers Labor
281105 - Secretary Reich's question about what should be done with those being
281106 - turned out by the market place.  It also answers the anxieties of
281107 - those still on the job about how to improve productivity so they will
281108 - NOT be turned out on the next round of reengineering.
281109 -
281110 -
281112 -  ..
2812 -
2813 -
2814 - 0848 called ABC          212 456 1000     202 222 7777
2815 -   ..
281501 - Talked to Lora.  Asked how we can get videos of Night Line
281502 - programs. We might be able to use a 2 or 5 minute clip to explain the
281503 - theme opening night.
281505 -  ..
281506 - Lora said to contact
281507 -
281508 -                   Eileen Murphy  202 222 7289
281509 -                   Media Relations director
281511 -  ..
281512 - I asked about doing a follow up on the solution to the problem Ted
281513 - Kopple set out last night.  He seemed quite frustrated that neither of
281514 - his guests had a good solution.
281516 -  ..
281517 - Lora said to send the story idea to:
281518 -                  ..
281519 -                  Tom Bettag                     202 222 7680 fax
281520 -                  Executive Producer ABC News Night Line 1717 Desales
281521 -                  street Washington D.C. 20036
281522 - ..
281523 - Called back and spoke to Eileen.  She said the name of the Scott
281524 - Paper rep, was Albert Dunlap, former Chairman and CEO Scott paper.
281525 -
281526 -
281527 -
281528 -
2816 -