CONTACTS 
0201 - Santa Clara University             408 554 4521 fax or 800...
020101 - Mr. Bob Newman, Ph.D.; Chairman =408 554 4347
020102 - Psychology Department   =Telephone
0202 - Thelen, Marrin, Johnson & Bridges  415 392 6320
020201 - Mr. David Buoncristiani, Esq.

SUBJECTS
SDS Marketing, Sales, Educational Courses
MIT Sloan School of Management
Brusman, Dr. Maynard

0505 -    ..
0506 - Summary/Objective
0507 -
050701 - Follow up ref SDS 18 0000, ref SDS 12 0000.
050702 -
050703 - Per Bill's suggestion to replace Dr. Brusman, ref SDS 20 0023, I
050704 - called a few people and developed ideas for the Brusman scope at
050705 - Asilomar.  Submitted materials and will follow up next week.
050706 -
050707 -      [On 960212 contacted executive at Ford. ref SDS 21 8445
050708 -
050709 -
050710 -
0508 -
0509 -
0510 - Progress                             408 438 8350
0511 -
051101 - Left message for Mitch or Cindy to call back.
051102 -
051103 -
051104 -
0512 -
0513 -
0514 - 1006 Mitch called back
0515 -
051501 - They have not received ref DIP 3 line 30, so he has not reviewed the
051502 - NWO paper, or any of that stuff.
051503 -
051504 - I read the agenda for the PMI event, ref OF 3 line 18.  Mitch said he
051505 - would be interested in doing this speaking engagement, per ref SDS 20
051506 - line 116.
051507 -
051508 -    My sense is that he is a quiet guy, so I am not sure how much
051509 -    enthusiasm he can bring to the matter, which is important in
051510 -    following Bill Walsh.  Everybody will be excited, and we do want to
051511 -    build on that, rather than put everybody to sleep.
051512 -
051513 -    Mitch feels in general the issues we want to address are those he
051514 -    is interested in presenting.
051515 -
051516 -    My initial thought is that his ideas of the "learning organization"
051517 -    which derive from MIT's Center for Learning, should be presented as
051518 -    another way to explain the need for Communication Metrics.  Maybe
051519 -    we do not need to emphasize the biology of the human brain, or
051520 -    alternatively enough of that topic can be presented by someone like
051521 -    Mitch to make our point.
051522 -
051523 -    Note:  if they cannot do this, does the guy we originally had in
051524 -    mind for this know anyone who lectures or speaks on this topic.
051525 -
051526 -
051527 - Since he has not received my letter, did not discuss supporting the
051528 - study proposed in meeting with SCU, per ref SDS 5 line 539, and the
051529 - recent discussion with the Corps of Engineers on why a new work
051530 - discipline is needed, ref SDS 13 line 52.
051531 -
051532 - Mitch will let me know today if the letter does not arrive so I can
051533 - send it again.
051534 -
051535 -
0516 -
0517 -
0518 - 1622 Cindy called back
0519 -
051901 - She said our letter did not come in, so I mailed it again.
051902 -
051903 -   Scheduled follow up for 960215.
051904 -
051905 -
0520 -
0521 -
0522 - 0924 called Bob Newman at SCU for speaker
0523 -
052301 - Left message we need a speaker for PMI.
052302 -
052303 -
052304 -
0524 -
0525 -
0526 - 1038 Bob called back
0527 -
052701 -
052702 -   [These people have lost interest.]
052703 -
052704 -
052705 -
0528 -
0529 -
0530 - 0949 Stanford psychology Dep              415 725 2400
0531 -
053101 - When I called the psychology department, I got a bunch of buttons to
053102 - punch, none of which said how to contact the head of the department.
053103 -
053104 - So I called the president's office to find out how to contact a
053105 - regular person:
053106 -
053107 -                           723 2481  President
053108 -
053109 - The receptionist put me in touch with:
053110 -
053111 -                     Janice Pierce
053112 -
053113 -    ...who is the administrator for the psycyology department.  Her
053114 -    number is:
053115 -
053116 -                           725 2404
053117 -
053118 - I explained we need a speaker.  Janice asked me to send the stuff to
053119 - her at:
053120 -
053121 -               Dep Psycyology
053122 -               Building 420
053123 -               Stanford, CA  94305 - 2130
053124 -
053125 - Submitted ref DIT 1 line 30, included agenda, ref OF 3 line 19,
053126 - discussion with Bill DeHart, ref SDS 7 line 201 and meeting with SCU,
053127 - ref SDS 5 line 104, included NWO paper, ref OF 2 line 15.
053128 -
053129 -     [See follow up at ref SDS 26 line 107.]
053130 -
053131 -
053132 -  ..
0532 -
0533 -
0534 - 1407 called David at TMJ&B
0535 -
053501 - Discussed the situation with Millie at L&C, ref SDS 22 8567.
053502 -
053503 - I mentioned our need for a speaker at Asilomar.
053504 -
053505 - David is interested in doing it.
053506 -
053507 - We considered replacing a psychologist with a lawyer to explain the
053508 - impact of the faster pace of information per the ideas developed on
053509 - 951114, ref SDS 7 9036, and our discussion about the Information
053510 - Highway effect on providing administrative support to more than one
053511 - senior person.  Our discussion today in another record on Millie's
053512 - situation at L&C is an example. ref SDS 22 5830
053513 -
053514 - David says he has a lot of "war stories" he uses for these type of
053515 - speeches. I explained he would be following Bill Walsh.  David said he
053516 - recently heard Bill speak at a Beavers event.  David said that Walsh
053517 - did a great job.
053518 -
053519 - David feels he could bring the energy that will be needed to focus
053520 - audience attention from Walsh's remarks onto the need to improve
053521 - business "communications."
053522 -
053523 - David is not sure if his calendar will be open in July due to a
053524 - pending trial in North Carolina, but thinks it will be.
053525 -
053526 - He asked me to call him next week on it.
053527 -
053528 -     [See follow up at ref SDS 26 line 107.]
053529 -
053530 -
053531 -
053532 -
0536 -

SUBJECTS
Errors, Avoid from Information Glut, Risk
Teamwork, Conflict Resolution
Murphy's Law, What is the Cause
Adjudication is Legal Metrics to Correct
Murphy's Law, Avoiding Mistakes
Psychologically Demanding, Truth/Errors,
Law is a Metric to Adjust Course
Psychologists Treat Feelings Rather than
Lawyers Impose Metric Rather than Improve
Style Judged Higher than Content, When Time

1613 -
161301 -  ..
161302 - Micro to Macro Miscommunication
161303 -
161304 - I explained my sense that Millie's situation. ref SDS 22 line 73, is
161305 - an aspect of the Information Highway angle we want to present at
161306 - Asilomar.  It leads to the frustrations and anger that diminishes
161307 - personnel productivity and motivation, which originally we wanted Dr.
161308 - Brusman to address at Asilomar, ref SDS 7 9036.
161309 -
161310 -     [See more follow up on Millie as example of imploding management
161311 -     in the New World Order, at ref SDS 25 line 57; later discussion
161312 -     with Joan at Intel, ref SDS 28 line 113.]
161313 -
161314 -        [Later decided to have Brusman do this scope which is micro
161315 -        dimension of problem, ref SDS 31 line 81. David does macro,
161316 -        inter-organizational ref SDS 31 line 92.]
161317 -
161318 -     This is a resource leveling issue that occurs with subcontractors
161319 -     and vendors on contracts.  Every prime wants the sub to give his
161320 -     job top priority.  David gets called in to adjust course when
161321 -     things go too far awry.  This problem is now becoming more common
161322 -     for internal management, per discussion with Turner, ref SDS 17
161323 -     line 189 and earlier with Morris, ref SDS 6 line 107.  How can
161324 -     David's techniques to "adjust course" be applied to avoid the
161325 -     problems prospectively so there is less "adjusting course" needed
161326 -     when the job ends, more profits and less "reengineering" that
161327 -     causes personal strife from job loss.  What can we learn about
161328 -     what David does at the end of the process, in order to increase
161329 -     productivity in the beginning of the process, so that the end will
161330 -     turn out better more often?
161331 -
161332 -     Can a Communication Manager help?  Are there any tools that make
161333 -     this practical?  What skills are needed?
161334 -
161335 - I will send him an agenda and some background.
161336 -
161337 - One hesitancy is that PMI just did a lawyer talk show, ref SDS 19 line
161338 - 46. Of course only 20 people showed up, so the chance of duplication
161339 - is pretty low, ref SDS 20 line 77.
161340 -
161341 - In this case, David will be telling people what it is lawyers do to
161342 - connect up information that "discovers" errors in communication,
161343 - which, if done prospectively, will avoid the problems lawyers are
161344 - called in to "adjust." ref OF 2 line 167.
161345 -
161346 -      ..
161347 -     Why a Psychologist/Cognitive Scientist is Needed
161348 -     Lawyer Explains Concept of Concurrent Discovery to Avoid Mistakes
161349 -
161350 -     More problems with using David instead of the psychologist is that
161351 -     he cannot talk about forms of communication, nor explain how the
161352 -     natural biological hunger for pictures and conversation (i.e.,
161353 -     sight and sound) rather than text and analysis, results is the
161354 -     "fools gold" of false knowledge, as planned for the Asilomar
161355 -     agenda on 951114, ref SDS 7 8885.
161356 -
161357 -          [See example of false knowledge from discussion with Morris
161358 -          at ref SDS 30 7400, including desire of executives to work by
161359 -          conversation rather than analysis. ref SDS 30 7793.]
161360 -
161361 -     A lawyer is not generally positioned to explain the error of
161362 -     executives being forced to evaluate feelings because there isn't
161363 -     enough time to capture and analyse what is actually said (i.e.,
161364 -     content) per David Vannier's point from meeting with Intel on
161365 -     960103, ref SDS 14 8409.
161366 -
161367 -     A lawyer might, however, be able to explain how discovery and
161368 -     cross-examination draws out errors in relying on feelings rather
161369 -     than content.
161370 -
161371 -     The problem is that the audience will see this as Monday-morning
161372 -     quarterbacking, second quessing, intrusion on executive perogative
161373 -     to decide difficult questions - hang the lawyers.
161374 -     ..
161375 -     Maybe we can use the Concurrent Discovery idea discussed
161376 -     with Jim Ellis on 920808. ref SDS 2 1869
161377 -
161378 -     A solution would be to present the idea of using in the begining,
161379 -     i.e., "concurrently" with performance the work, the methodology
161380 -     that lawyer's use, long after major problems occur when it is too
161381 -     late to fix them, to discover what went wrong in order to
161382 -     adjudicate the results of people having drifting off-course.
161383 -     ..
161384 -     If we can provide business metrics that empower managers to
161385 -     concurrently discover deviations between communications and law,
161386 -     regulation, policy, contracts and commitments, before decisions
161387 -     are taken and mistakes are made, then we can reduce the drift off
161388 -     course that causes damages and the need for legal adjudication.
161389 -
161390 -     So Concurrent Discovery reduces the need for legal discovery that
161391 -     people fear.
161392 -
161393 -         [On 960223 developed idea of a skit at Asilomar David to
161394 -         demonstrate Concurrent Discovery, ref SDS 29 0000.]
161395 -
161396 -         [On 960224 discussed with Morris. ref SDS 30 8539,
161397 -
161398 -         [On 960226 developed revised Asilomar Agenda to use Dave for
161399 -         explaining Concurent Discovery. ref SDS 31 6580.]
161400 -
161401 -         [On 960307 met with Dave and discussed Concurrent Discovery
161402 -         presentation. ref SDS 32 3496
161403 -
161404 -         [Formalized ideas on 960620 in paper for Dave. ref SDS 33
161405 -         1101]
161406 -
161407 -         [On 960709 Dave decised not address these ideas at Asilomar.
161408 -         ref SDS 34 8567.]
161409 -
161410 -     These ideas come from connectionist theory in cognitive science,
161411 -     from Jeromy Campbell's book, ref SDS 1 3002 and ref SDS 1 6831,
161412 -     discussed in part with SCU, ref SDS 5 line 165, ref SDS 5 line
161413 -     104.  See article in Newsweek at ref SDS 24 line 75.
161414 -
161415 -     Concurrent Discovery is similar to Concurrent Engineering.
161416 -
161417 -         [See follow up on clarifying scope, ref SDS 23 line 60 that
161418 -         specifies the issues further.  See discusison with Tom
161419 -         Landauer who is a Cognitive Scientist, per ref SDS 27 line
161420 -         186.]
161421 -
161422 -     Maybe we need to find Jeromy Campbell, ref SDS 1 line 62.
161423 -
161424 - ..
161425 - Submitted ref DIT 2 9444 submitting the agenda, the NWO paper
161426 - and the discussion with Bill on scope, ref SDS 7 3579, meeting with
161427 - Jack Farless at COE, ref SDS 13 9999 and Turner, ref SDS 17 8835.
161428 -
161429 - Developed idea that I might introduce David at Asilomar.  Bill could
161430 - introduce me to introduce the next speaker, and in introducing David,
161431 - I could explain the ideas about the brain that underlay David's
161432 - remarks on why there isn't enough time to do "discovery" in the
161433 - beginning, but there is always enough time and money to "discover" all
161434 - the mistakes that led to disaster.  Actually, he could present the
161435 - need for specifying a Communication Manager similar to specifying CPM,
161436 - per discussions with Max at the Corps of Engineers, ref SDS 15 line
161437 - 92.
161438 -
161439 - An advantage of David is that his speaking time would likely be pro
161440 - bono as a marketing expense of TMJ&B.
161441 -
161442 - Scheduled follow up with Dave for 960220.
161443 -
161444 -
161445 -
1615 -