CONTACTS 
0201 - American Management Association    212 586 8100
020101 - Mr. Edward L. Selig; Sr. Program Director =212 903 8200

SUBJECTS
Seminars/speeches as sales presentation, AMA

0403 -    ..
0404 - Summary/Objective
0405 -
040501 - Followed up the call ref SDS 11 line 52, and my letter ref DIP 2 line
040502 - 32.  Edward feels material on POIMS is well written but does not fit
040503 - with AMA's existing management programs.  He is unwilling to test his
040504 - position by writing it out.
040505 -
040506 -
040507 -
040508 -
0406 -
0407 -
0408 - Progress
0409 -
040901 - Kamlesh said this Edward is in the office.  She will tell him I
040902 - called.
040903 -
040904 -
040905 -  ..
0410 -
0411 -
0412 - 0854 Edward called back
0413 -
041301 - He is concerned about doing a management seminar that would be promot-
041302 - ing a particular commercial product.  This is not, however, his
041303 - primary concern about incorporating SDS & POIMS into any of the AMA's
041304 - programs.
041305 -
041306 - Edward said the material on SDS & POIMS is well written well thought
041307 - out, but he is unable to recognize a fit with AMA's current view of
041308 - the practice of management.  They have programs scheduled on TQM,
041309 - management organization, bench marking, etc., but he is unable to see
041310 - a logical fit with POIMS.
041311 -
041312 - He has a program under design on work quality in the office where
041313 - POIMS may apply, but that is not yet scheduled.
041314 -
041315 - I asked that in light of Edward's appreciation of TQM, see ref SDS 11
041316 - line 106, and his assessment that POIMS provides sound insights on
041317 - applying TQM to the practice of management, that he follow those
041318 - insights and challenge himself, per ref OF 1 line 405, on the
041319 - soundness of his analysis, by writing me a letter setting out his
041320 - understanding of POIMS and how that differs from AMA programs.
041321 -
041322 - Edward declined to do this.
041323 -
041324 - Think I will send him the paper on the "New World Order..."
041325 -
041326 -
041327 -
041328 -