THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700


S U M M A R Y


DIARY: November 26, 1992 10:03 AM Thursday; Rod Welch

Continue text for advertizing poster.

1...Summary/Objective


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CONTACTS 

SUBJECTS
SDS Marketing Advertizing
POIMS/SDS Presentation Schematic
Product definition

0505 -    ..
0506 - Summary/Objective
0507 -
050701 - Today set out some of the major themes of SDS and its advertizing
050702 - potential.  Tried to incorporate these themes into the product
050703 - explanation, ref OF 4.
050704 -
050705 -
0508 -
0509 -
0510 - Progress
0511 -
051101 - Here are some main themes that can be used to explain SDS.
051102 -
051103 -            New use for computers
051104 -            Automating Management Process
051105 -            Managers Now have a use for Computers
051106 -         *  Spreadsheet for language
051107 -         *  Electronic Diary
051108 -            Organizing Details into Logical Summaries
051109 -            Remembering machine
051110 -            Think
051111 -            Communicate, Coordinate
051112 -            Reduce use of paper
051113 -            Recycle intellectual Capital
051114 -
051115 -               This is a combination of remembering and communicating
051116 -
051117 - We need also to emphasize the idea of a new definition of "reporting"
051118 - as creating a report as an inherent part of doing the work.  Eliminate
051119 - the old paradigm of "reporting" as a time consuming extra step.
051120 -
051121 - I need to revise the section on page 2:  New Vision.
051122 -
051123 -
0512 -