CONTACTS 

SUBJECTS
SDS Marketing Distribution
Introductory SDS program
Pricing Lists

0605 -    ..
0606 - Summary/Objective
0607 -
060701 - Product Definition
060702 -
060703 - Decided to change the name of SDS Demonstration to SDS "Introductory"
060704 - program, so it can be sold as a viable product as a means to gain some
060705 - value per ref SDS 7 line 050604.
060706 -
060707 -
060708 - Introductory # of Tasks
060709 -
060710 - I changed the number of tasks supported to a maximum of 250 at ref SDS
060711 - 1 line 070703.  This seems like it should give most users from 2 - 6
060712 - months use, depending upon whether they average from 1 to 5 tasks per
060713 - day.  I think that is adequate for a value of $35 which should let
060714 - everyone purchase this thing.
060715 -
060716 -     Our plan is to offer to extend the number of tasks a user can
060717 -     have for evaluating the program.  This is done in the final
060718 -     message, ref OF 10.
060719 -
060720 -
060721 -
060722 - Pricing
060723 -
060724 - Set pricing in the Introductory messages as follows:
060725 -
060726 -           Single User    $80
060727 -           Corporate     $300          $3,000 license for 30 users
060728 -           Executive     $450
060729 -           Introductory   $35
060730 -
060731 -
060732 -
060733 -
060734 -
0608 -

SUBJECTS
SDS Menus
Assemble User Program Disk, Batch
Testing User Programs prior to
Distribution

0807 - Summary/Objective
0808 -
080801 - Want to verify the program is working properly to run on c:, before
080802 - sending Morri the g: sd directory, and I want to test this thing
080803 - before making User program sets.
080804 -
080805 - For some reason we are not including the correct menu for Corporate
080806 - SDS, which is the one with Extract for Transfer.
080807 -
080808 -
0809 -
0810 -
0811 - Procedure
0812 -
081201 - Looks like we run make a new program from within SDS, using the menu
081202 - macro which calls sd 03 0815.
081203 -
081204 - Then from DOS, we run maks.bat, which makes the actual programs for
081205 - Single User, Corporate and Executive.
081206 -
081207 -
081208 - Then transfer to a disk with maksd.bat.
081209 -
081210 -
081211 -
0813 -
0814 -

SUBJECTS
SDS Marketing
Product Definition
Single User Version
Corporate
General
Site Licensing

1209 - Summary/Objective
1210 -
121001 - Worked further on developing Product definition of Single User SDS,
121002 - and Corporate SDS.
121003 -
121004 - The tricky part is recognizing that Corporate SDS is expected to be
121005 - purchased as the main program to be used by Single users.
121006 -
121007 -
1211 -
1212 -
1213 - Analysis
1214 -
121401 - I decided to omit Extract for Transfer from the Single User version at
121402 - ref SDS 2 line 052604, in order to justify pricing policy, explained
121403 - at ref SDS 1 line 081351.  Today, this seems  to conflict with the
121404 - reasoning at ref SDS 2 line 051809.  The considerations for modifying
121405 - 0504051 relative to Single User version are shown at ref SDS 3 line
121406 - 051101.
121407 -
121408 - Transferring Extracted records enables a Single user to integrate home
121409 - use with their office data base, per ref SDS 2 line 051806.  The more
121410 - links we can create between between people through SDS, the greater
121411 - dependence upon the program and so the chances of selling more product
121412 - are increased.  The argument for exclusion, rests on the idea that a
121413 - number of significant additional features are needed to justify price
121414 - differentials between different versions of the program, and Extract
121415 - for Transfer is one means to do this.  If we had a program that had
121416 - this feature and one that did not, then it might make sense.  Today,
121417 - we seem to be selling at base price of $80, and then go immediately
121418 - to corporate SDS.
121419 -
121420 - Corporate SDS is for Single Users
121421 -
121422 - Actually, I guess a simple approach would be to sell Corporate SDS at
121423 - $300, and let it have these wonderful features; then sell a site
121424 - license to Companies for $3,000 to coordinate up to 30 people.  This
121425 - means that Single Users who want and need the power of the Group
121426 - Manager, simply purchase "Corporate SDS" as their single User version.
121427 -
121428 -    This means Corporate SDS requires special pricing notifications.
121429 -    The retail published price is $300, but includes a notice that a
121430 -    site license can be purchased for $3,000 to support up to 30 users.
121431 -
121432 -    Now the question becomes how to support this position in the
121433 -    distribution of the product.  What prevents an organization from
121434 -    buying one version of Corporate SDS and using it on all of their
121435 -    computers?  Part would be in the support they require.  Ordinarily
121436 -    it would be expected that an organization would require support for
121437 -    Contacts, Subject Index and general application.  If they have a
121438 -    lot of people using it and no record of sufficient purchases, then
121439 -    we could make a claim.  This is not, however, a sound basis to
121440 -    support pricing policy.
121441 -
121442 -    Features needed for Single Users in an organization can be config-
121443 -    ured from the corporate version for each single user.
121444 -
121445 -
121446 - Single Users cannot change their password.  If they need that capaci-
121447 - ty, they can buy the Corporate version for $300; or if they are in a
121448 - company, their program will have all of the features they need by
121449 - virtue of having been configured from Corporate SDS.
121450 -
121451 - Our basic philosophy is that SDS is an extrodinary and powerful tool.
121452 - The sole purpose of Single User version is to inform people of its
121453 - capability at a sufficiently low price that everyone can afford, so
121454 - they can learn about the thing.
121455 -
121456 -
121457 -
121458 -
1215 -

SUBJECTS
SDS Improvements
Executive Services, 910121

1305 - Summary/Objective
1306 -
130601 - For some reason 0508 is not working correctly.
130602 -
130603 -
1307 -
1308 -
1309 - 1844 : 0508
1310 -
131001 - Line 48 - looks like we can fix it by simply executing a quit after
131002 - getkey.
131003 -
131004 -
1311 -