CONTACTS 
0201 - Archibald Associates               213 471 8091
020101 - Mr. Russell Archibald; President

SUBJECTS
SDS, Marketing, Sales
Sales Contacts
Developing Leads
Reviews (magazines, etc.)
Russ Archibald

0707 -    ..
0708 - Summary/Objective
0709 -
070901 - Called to follow up discussions at Asilomar conference at
070902 - ref SDS 1 line 051501.
070903 -
070904 - Russ is coming up this afternoon, leaves at 3 PM.
070905 -
070906 - We will meet here after 1830, for a demonstraton, then have dinner,
070907 - if his schedule permits.
070908 -
070909 -
0710 -
0711 -
0712 - 1830 Meeting here
0713 -
071301 - Russ uses a computer for wordprocessing.
071302 -
071303 - He had to cancel dinner so he could do some work to prepare for a
071304 - meeting tomorrow.
071305 -
071306 - ..
071307 - Dan Ono/AT&T
071308 -
071309 -   Russ feels SDS could be helpful to AT&T because Dan and his manage-
071310 -   ment group are computer literate.  They use networks and rely on
071311 -   automated message systems.
071312 -
071313 -
071314 -
071315 -
071316 - Program Application, scope
071317 -
071318 -   I asked Russ if he feels the demonstration showed the features he
071319 -   expected from reading the brochure and supplemental overview I sent
071320 -   him, ref SDS 2?
071321 -
071322 -   Russ said it appears that that SDS actually permeates and supports
071323 -   an entire organization, as well as each individual User. Initially,
071324 -   he believed from cursory review of the brochure and the other
071325 -   material I sent, that it was mainly a personal management aid.
071326 -   ..
071327 -   He commented that the line numbers permit citing the record in
071328 -   the manner of legal briefs.
071329 -
071330 -
071331 -
071332 -
071333 -
071334 - Subject Index
071335 -
071336 -   Russ asked if Users are given a Subject Index with the program.
071337 -
071338 -   I explained a prototype SI is issued with each program purchase,
071339 -   but Users and organizations must then customize it to suit their
071340 -   needs.
071341 -
071342 -
071343 -
071344 -
071345 - Getting People to Use It
071346 -
071347 -   Russ commented that implementation of management systems is
071348 -   difficult because people tend to revert to prior practices after
071349 -   the consultant leaves the scene.
071350 -
071351 -   I offered that management "systems" fail because they depend upon
071352 -   people entering "data" for the organization, which is "extra work."
071353 -   SDS works the other way.  It provides data the organization needs,
071354 -   as a by product of people creating information they want in order
071355 -   to perform their work.
071356 -
071357 -   As people become aware that the "system" gives access to something
071358 -   they want (i.e. THEIR knowledge and ideas), SDS becomes addictive.
071359 -   Others want to use it, so they can have the power they see and
071360 -   experience from superior knowledge.
071361 -
071362 -
071363 -
071364 - Reporting
071365 -
071366 -   Showed how reports can be called in Summary or Full formats, and
071367 -   how SDS record segmentation permits assembling only the portion of
071368 -   events or memos on meetings and discussions that pertain to a
071369 -   current topic of interest.
071370 -
071371 -   Gave Russ a report to demonstrate how easy it is to quickly produce
071372 -   a professionally formatted report on particular issues.
071373 -
071374 -
071375 -
071376 -
071377 - Document Log
071378 -
071379 -   Demonstrated how documents are entered into the log automatically,
071380 -   by simply writing a letter.  Showed how letters and documents can
071381 -   be opened directly from planning records, and document log reports.
071382 -
071383 -   Printed a document log to demonstrate the "Received, pending
071384 -   response" report.
071385 -
071386 -
071387 - Publications
071388 -
071389 -   Russ indicated he would be interested in doing some joint publica-
071390 -   tions.  He is pretty committed until November; but, after that, we
071391 -   might get together.
071392 -
071393 -   Mentioned my interest in having people like Russ review and report
071394 -   on POIMS as a technology and SDS as a product that applies it.
071395 -
071396 -
071397 -
071398 - Consulting resume
071399 -
071400 -   Russ requested a resume on the services I perform.  Gave him
071401 -   the general consulting resume, and the testimonial from DNRC, ref
071402 -   OF 2 and 2.
071403 -
0715 -
0716 -
0717 - Follow Up
0718 -
071801 - Send Russ suggestion for article on POIMS.
071802 -
0719 -