THE WELCH COMPANY
440 Davis Court #1602
San Francisco, CA 94111-2496
415 781 5700



January 5, 2000

03 00050 61 00010501




Ms. Debbie Bronis
1833 Alta Monte Circle
Livermore, CA 94550

Subject:   Risk Management
Communication Biggest Risk in Enterprise

Dear Debbie,

On Christmas eave, you mentioned spending a lot of time lately solving problems when shipments reach US soil. This reflects a growing phenomenon where communication is becoming the biggest risk in enterprise, explained in analysis on the high cost of medical mistakes. The high risk of error recently led President Clinton to announce a national initiative to cut medical mistakes. However, the risk of error is much higher in business and governemnt. Management is imploding in a morass of problem handling.

If you have time, a Colloquium on the Unfinished Revolution will be conducted at Stanford beginning on January 6 (tomorrow). It will explain how information technology causes management mistakes, and what needs to be done to fix it. A series of classes will be broadcast via Internet. There is no charge for downloading the video. You and/or your colleagues can view the classes live, or retrieve the video at any convenient time to review.

Sincerely,

Rod

Rod Welch
rowelch@attglobal.net


Post Script

Please tell Chris I appreciated the gift certificate.